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On Page Optimization

This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

Link Building

If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

Map Optimization

Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

Features & Benefits

No Long-Term Contracts

Monthly Ranking Reports

Website Traffic Reporting

Big & Small Client Experience

Pricing

Managed SEO

$1500 / mo
  • Ideal for Business Owners who have a limited reach in customer base but want to dominate their closest cities.

Full Service Agency

$3000 / mo
  • For Business Owners who understand quality results takes investment to get you a real ROI. You go all in. We go all out.

Enhanced Link Building

$1250 / mo
  • You understand SEO. You have a team that understands SEO. Your website is taken care of. You just need that sweet sweet nectar.

Contact Us

Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

Massachusetts

Local SEO Marketing Company Serving East Walpole Massachusetts

Tom Johnston Can Be Your Most Suitable Choice For SEO

Professional SEO will manage to benefit your business in several ways. SEO can generate leads, get more traffic in your site, and deliver a much better user experience. However, sub-standard SEO might be damaging to the site. Tom Johnston provides the expert Search engine optimization services that you need. Johnston is an experienced professional that has been working in SEO for any decade.

Because Johnston has extensive expertise, he’s equipped to work alongside a myriad of clients, from small enterprises to larger ones. Johnston also provides franchise SEO for firms that have multiple locations. When you choose to work alongside Johnston, you’ll get the SEO services you require.

Johnston takes a three-step strategy to SEO. On-page optimization is step one from the process. This procedure involves making changes to your site in order to improve its search engine rankings. On-page optimization can present search engines what your blog ought to be ranking for. There are lots of on-page optimization techniques that may increase your site’s rankings, such as creating SEO-friendly content for your site.

The next step is off-page optimization. This describes off-site techniques that will increase your site’s rankings. One of the many components of off-page optimization is building links. Off-page optimization is a way to show search engines like yahoo that your internet site is a reliable source of information.

The 3rd step is local search engine optimization. This can be required for firms that operate locally. This section of the process involves optimization for Google Maps and claiming and providing details for your Google My Business listing. Providing accurate information for other directory listings is vital too.

Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have a month-to-month contract. Whether you require SEO assistance in the short-term or long-term help, you’ll be able to get the help you need. Your contract might be adjusted as needed.

You’ll receive monthly ranking reports, which will assist you to see how your internet site is performing. This will assist you to see which keyphrases are yielding ideal results. It will also demonstrate the way your search rankings happen to be improving from month to month.

Google Analytics is going to be attached to your blog, which suggests it will be easier that you should monitor the traffic your site is receiving. You’ll also be able to discover what number of the visitors to your web site are finding your web site via search engines like google.

If you’re considering utilizing Tom Johnston, you may contact him for the free video analysis of the site. The analysis will likely compare your blog to competing sites. Simply because this consultation will likely be free of charge, there is absolutely no cause of you not to benefit from it.

It’s important for your company to get optimized for search engines like google. Strong SEO is essential to the health of any company. Whether you manage a big national company or possibly a small, locally-based company, you can rely on Tom Johnston to manage your entire SEO needs. Visit Tom-Johnston.com to acquire more information.

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