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On Page Optimization

This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

Link Building

If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

Map Optimization

Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

Features & Benefits

No Long-Term Contracts

Monthly Ranking Reports

Website Traffic Reporting

Big & Small Client Experience

Pricing

Managed SEO

$1500 / mo
  • Ideal for Business Owners who have a limited reach in customer base but want to dominate their closest cities.

Full Service Agency

$3000 / mo
  • For Business Owners who understand quality results takes investment to get you a real ROI. You go all in. We go all out.

Enhanced Link Building

$1250 / mo
  • You understand SEO. You have a team that understands SEO. Your website is taken care of. You just need that sweet sweet nectar.

Contact Us

Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

Massachusetts

Local SEO Marketing Company Serving Chesterfield Massachusetts

Tom Johnston Can Be Your Best Option For SEO

Professional SEO will benefit your business in many ways. SEO can generate leads, increase web traffic to the site, and deliver a greater user experience. However, low quality SEO could be damaging to your site. Tom Johnston can provide the expert Search engine optimization services that you need. Johnston is surely an experienced professional that has been employed in SEO for a decade.

Because Johnston has extensive expertise, he’s equipped to use all kinds of clients, from small businesses to larger ones. Johnston also provides franchise SEO for firms that have multiple locations. If you choose to do business with Johnston, you’ll get the SEO services you want.

Johnston requires a three-step approach to SEO. On-page optimization is the initial step in the process. This method involves making changes to a site to be able to improve its search engine rankings. On-page optimization can show search engines like Google what your site needs to be ranking for. There are several on-page optimization techniques that can enhance your site’s rankings, such as creating SEO-friendly content for your site.

The 2nd step is off-page optimization. This describes off-site techniques that will increase your site’s rankings. One of many elements of off-page optimization is link-building. Off-page optimization is ways to show search engine listings that your website is a trustworthy supply of information.

The 3rd step is local search engine optimization. This really is required for businesses that operate locally. This part of the process involves optimization for Google Maps and claiming and providing more information to your Google My Company listing. Providing accurate information for other directory listings is crucial at the same time.

Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll possess a month-to-month contract. Whether you will need SEO assistance in the short-term or long term help, you’ll can get the assistance that you require. Your contract may be adjusted as needed.

You’ll receive monthly ranking reports, which will allow you to see how your site is performing. This will assist you to see which search phrases are yielding greatest results. It will demonstrate how your search rankings are already improving from month to month.

Google Analytics will likely be attached to your website, which implies it will be simpler so that you can monitor the traffic your site is receiving. You’ll also be able to view what number of the website visitors to your web site are discovering your website via search engine listings.

If you’re interested in dealing with Tom Johnston, it is possible to contact him for any free video analysis of your respective site. The analysis may also compare your web site to competing sites. Simply because this consultation will likely be absolutely free, there is not any basis for you do not to take advantage of it.

It’s essential for your organization to become optimized for search engines like google. Strong SEO is crucial to the healthiness of any organization. Whether you have a sizable national company or possibly a small, locally-based company, you can rely Tom Johnston to take care of your SEO needs. Visit Tom-Johnston.com to find out more.

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