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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Becket Massachusetts
Tom Johnston Is Your Best Choice For SEO
Professional SEO will benefit your organization in a number of ways. SEO can generate leads, increase traffic for your site, and deliver a better user experience. However, bad quality SEO could be damaging in your site. Tom Johnston can offer the expert Search engine optimization services that you need. Johnston is undoubtedly an experienced professional that has been operating in SEO to get a decade.
Because Johnston has extensive expertise, he’s equipped to do business with all types of clients, from small companies to larger ones. Johnston even offers franchise SEO for firms that have multiple locations. If you choose to use Johnston, you’ll get the Search marketing services you require.
Johnston needs a three-step procedure for SEO. On-page optimization is the first task of your process. This technique involves making changes into a site to be able to improve its search engine ranking positions. On-page optimization can present the major search engines what your web site needs to be ranking for. There are many on-page optimization techniques that may increase your site’s rankings, for example creating SEO-friendly content for your site.
The 2nd step is off-page optimization. This describes off-site techniques that can boost your site’s rankings. One of many parts of off-page optimization is link building. Off-page optimization is a way to show search engine listings that your website is a reliable supply of information.
Your third step is local search engine optimisation. This is required for companies that operate locally. This part of the process involves optimization for Google Maps and claiming and providing details to your Google My Company listing. Providing accurate information for other directory listings is essential too.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have got a month-to-month contract. Whether you will need SEO assistance from the short-term or long-term help, you’ll can get the help that you require. Your contract might be adjusted as required.
You’ll receive monthly ranking reports, which will enable you to see how your site is performing. This will help you to see which keyphrases are yielding greatest results. It is going to reveal to you the way your search rankings happen to be improving from month to month.
Google Analytics will likely be installed on your website, which implies it will be easier for you to monitor the traffic your internet site is receiving. You’ll likewise be able to find out what percentage of the people to your site have realized your blog via search engines.
If you’re thinking about working with Tom Johnston, you may contact him for a free video analysis of your site. The analysis will even compare your site to competing sites. Because this consultation will probably be free of charge, there is not any basis for you do not to benefit from it.
It’s necessary for your company to be optimized for search engine listings. Strong SEO is crucial to the healthiness of any company. Whether you manage a sizable national company or a small, locally-based company, you can depend on Tom Johnston to take care of your SEO needs. Visit Tom-Johnston.com to find out more.
Internet Marketing Service
Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
- Competitor Keywords Analysis
- SEO Marketing Agency
- On Page Optimziation
- Website Optimisation
- On Site SEO
- Google Maps
- GMB Listings
- 3 Map Pack
- SEO Consultant Services
- Non Expensive
- White Hat
- Mobile & Phone
- Link Building