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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Ayer Massachusetts
Tom Johnston Will Be Your Most Suitable Choice For SEO
Professional SEO will manage to benefit your organization in a number of ways. SEO can generate leads, get more traffic to your site, and deliver a much better user experience. However, bad quality SEO can be damaging to the site. Tom Johnston can provide the expert Search marketing services that you need. Johnston is definitely an experienced professional which has been operating in SEO for the decade.
Because Johnston has extensive expertise, he’s equipped to work alongside all sorts of clients, from smaller businesses to larger ones. Johnston now offers franchise SEO for firms that have multiple locations. When you choose to work alongside Johnston, you’ll have the Search marketing services you need.
Johnston requires a three-step approach to SEO. On-page optimization is the first step of the process. This technique involves making changes into a site as a way to improve its search engine results. On-page optimization can display the major search engines what your website needs to be ranking for. There are many on-page optimization techniques that can improve your site’s rankings, including creating SEO-friendly content to your site.
The second step is off-page optimization. This describes off-site techniques that can increase your site’s rankings. One of many aspects of off-page optimization is link building. Off-page optimization is a way to show search engines like yahoo that your website is a reliable method to obtain information.
The 3rd step is local search engine marketing. This is important for companies that operate locally. This area of the process involves optimization for Google Maps and claiming and providing details for your Google My Business listing. Providing accurate information for other directory listings is vital also.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have got a month-to-month contract. Whether you need SEO assistance inside the short-term or long term help, you’ll can get the services that you require. Your contract could be adjusted as needed.
You’ll receive monthly ranking reports, which will assist you to see how your website is performing. This will enable you to see which keyphrases are yielding greatest results. It will also show you how your search rankings have already been improving from month to month.
Google Analytics will likely be attached to your web site, which suggests it will be simpler that you should monitor the traffic your site is receiving. You’ll likewise be able to see what number of the website visitors to your web site are finding your blog via search engines.
If you’re considering utilizing Tom Johnston, you may contact him for any free video analysis of the site. The analysis will likely compare your web site to competing sites. Since this consultation will likely be free of charge, there is no cause of you do not to take advantage of it.
It’s important for your business to become optimized for search engine listings. Strong SEO is vital to the health of any organization. Whether you manage a huge national company or even a small, locally-based company, you can depend on Tom Johnston to take care of your SEO needs. Visit Tom-Johnston.com to learn more.
Internet Marketing Service
Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
- Competitor Keywords Analysis
- SEO Marketing Agency
- On Page Optimziation
- Website Optimisation
- On Site SEO
- Google Maps
- GMB Listings
- 3 Map Pack
- SEO Consultant Services
- Non Expensive
- White Hat
- Mobile & Phone
- Link Building