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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Acton Massachusetts
Tom Johnston Can Be Your Most Suitable Choice For SEO
Professional SEO may benefit your business in several ways. SEO can generate leads, get more traffic to the site, and deliver a much better user experience. However, sub-standard SEO could be damaging to the site. Tom Johnston offers the expert Search marketing services that you require. Johnston is an experienced professional which has been employed in SEO for the decade.
Because Johnston has extensive expertise, he’s equipped to work with all kinds of clients, from small companies to larger ones. Johnston even offers franchise SEO for businesses that have multiple locations. If you choose to use Johnston, you’ll receive the SEO services you require.
Johnston takes a three-step approach to SEO. On-page optimization is the initial step of the process. This method involves making changes into a site as a way to improve its search engine ranking positions. On-page optimization can present search engines what your web site must be ranking for. There are many on-page optimization techniques that may enhance your site’s rankings, like creating SEO-friendly content to your site.
Another step is off-page optimization. This describes off-site techniques that will boost your site’s rankings. One of the many elements of off-page optimization is link building. Off-page optimization is a method to show search engines like yahoo that your site is a trustworthy supply of information.
The 3rd step is local search engine marketing. This is certainly important for firms that operate locally. This section of the process involves optimization for Google Maps and claiming and providing detailed information to your Google My Business listing. Providing accurate information for other directory listings is vital as well.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll use a month-to-month contract. Whether you will need SEO assistance in the short-term or long term help, you’ll be able to get the services that you require. Your contract may be adjusted as required.
You’ll receive monthly ranking reports, which will assist you to find out how your internet site is performing. This will enable you to see which search terms are yielding ideal results. It will likewise demonstrate the way your search rankings are already improving from month to month.
Google Analytics will probably be placed on your web site, which suggests it will be simpler for you to monitor the traffic your site is receiving. You’ll also be able to discover how many of the targeted traffic to your web site are discovering your site via search engines like google.
If you’re thinking about working with Tom Johnston, you can contact him for the free video analysis of your own site. The analysis may also compare your website to competing sites. Simply because this consultation will likely be free of charge, there is not any cause of you do not to take full advantage of it.
It’s vital for your company being optimized for search engines. Strong SEO is essential to the fitness of any business. Whether you run a huge national company or possibly a small, locally-based company, you can rely Tom Johnston to take care of all of your SEO needs. Visit Tom-Johnston.com to acquire more information.
Internet Marketing Service
Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
- Competitor Keywords Analysis
- SEO Marketing Agency
- On Page Optimziation
- Website Optimisation
- On Site SEO
- Google Maps
- GMB Listings
- 3 Map Pack
- SEO Consultant Services
- Non Expensive
- White Hat
- Mobile & Phone
- Link Building