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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Randallstown Maryland
Tom Johnston Can Be Your Best Choice For SEO
Professional SEO can benefit your company in a number of ways. SEO can generate leads, increase web traffic to your site, and deliver a much better user experience. However, low quality SEO could be damaging for your site. Tom Johnston offers the expert SEO services you need. Johnston is an experienced professional which has been doing work in SEO to get a decade.
Because Johnston has extensive expertise, he’s equipped to do business with all types of clients, from smaller businesses to larger ones. Johnston now offers franchise SEO for firms that have multiple locations. When you choose to work with Johnston, you’ll have the SEO services you want.
Johnston needs a three-step approach to SEO. On-page optimization is the first task of the process. This procedure involves making changes to some site as a way to improve its search engine results. On-page optimization can show the major search engines what your website needs to be ranking for. There are numerous on-page optimization techniques that may boost your site’s rankings, such as creating SEO-friendly content for your site.
Another step is off-page optimization. This describes off-site techniques that can boost your site’s rankings. One of the many aspects of off-page optimization is link-building. Off-page optimization is ways to show search engines that your website is a reliable source of information.
The third step is local search engine optimization. This can be required for companies that operate locally. This section of the process involves optimization for Google Maps and claiming and providing more information for the Google My Business listing. Providing accurate information for other directory listings is essential at the same time.
Tom Johnston offers many services to his clients. When you work with Johnston, you’ll possess a month-to-month contract. Whether you want SEO assistance in the short-term or long term help, you’ll be capable of getting the support that you need. Your contract could be adjusted when needed.
You’ll receive monthly ranking reports, which will enable you to observe how your website is performing. This will assist you to see which search terms are yielding ideal results. It is going to explain to you how your search rankings have already been improving from month to month.
Google Analytics will be installed on your website, which suggests it will be simpler for you to monitor the traffic your website is receiving. You’ll also be able to view what percentage of the targeted traffic to your blog have realized your blog via search engine listings.
If you’re enthusiastic about utilizing Tom Johnston, it is possible to contact him to get a free video analysis of your own site. The analysis may also compare your website to competing sites. Since this consultation will probably be absolutely free, there is no cause of you not to make the most of it.
It’s vital for your company to get optimized for search engines. Strong SEO is essential to the healthiness of any business. Whether you have a big national company or even a small, locally-based company, you can depend on Tom Johnston to deal with all your SEO needs. Visit Tom-Johnston.com for more information.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
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- On Page Optimziation
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- Google Maps
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- SEO Consultant Services
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- White Hat
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- Link Building