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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Olney Maryland
Tom Johnston Can Be Your Best Option For SEO
Professional SEO may benefit your company in many ways. SEO can generate leads, get more traffic to the site, and deliver an improved user experience. However, poor quality SEO can be damaging to your site. Tom Johnston can offer the expert Search marketing services that you require. Johnston is definitely an experienced professional that has been doing work in SEO to get a decade.
Because Johnston has extensive expertise, he’s equipped to use a myriad of clients, from small companies to larger ones. Johnston even offers franchise SEO for businesses that have multiple locations. If you choose to do business with Johnston, you’ll receive the SEO services you need.
Johnston requires a three-step procedure for SEO. On-page optimization is the initial step from the process. This method involves making changes to some site to be able to improve its search engine ranking positions. On-page optimization is capable of showing search engines what your site ought to be ranking for. There are several on-page optimization techniques that may improve your site’s rankings, like creating SEO-friendly content for your site.
Another step is off-page optimization. This describes off-site techniques which will enhance your site’s rankings. One of the primary aspects of off-page optimization is link building. Off-page optimization is a method to show search engines like google that your site is a trustworthy supply of information.
The 3rd step is local search engine optimization. This is certainly important for firms that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing more information for the Google My Business listing. Providing accurate information for other directory listings is crucial too.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll possess a month-to-month contract. Whether you require SEO assistance inside the short-term or long term help, you’ll be capable of getting the assistance that you desire. Your contract can be adjusted when needed.
You’ll receive monthly ranking reports, which will allow you to discover how your website is performing. This will help you to see which search phrases are yielding ideal results. It will explain to you how your search rankings happen to be improving from month to month.
Google Analytics will be installed on your blog, which suggests it will be simpler that you should monitor the traffic your website is receiving. You’ll likewise be able to discover what percentage of the people to your site are discovering your web site via search engine listings.
If you’re enthusiastic about working together with Tom Johnston, you can contact him to get a free video analysis of the site. The analysis may also compare your site to competing sites. Simply because this consultation will likely be absolutely free, there is absolutely no basis for you do not to make the most of it.
It’s essential for your business to get optimized for search engines like google. Strong SEO is vital to the fitness of any business. Whether you have a big national company or perhaps a small, locally-based company, you can trust Tom Johnston to take care of all your SEO needs. Visit Tom-Johnston.com for more information.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
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- On Page Optimziation
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- Google Maps
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- SEO Consultant Services
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- White Hat
- Mobile & Phone
- Link Building