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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Maryland

      Local SEO Marketing Company Serving Mount Rainier Maryland

      Tom Johnston Will Be Your Best Option For SEO

      Professional SEO may benefit your organization in several ways. SEO can generate leads, increase traffic to the site, and deliver a greater user experience. However, sub-standard SEO can be damaging for your site. Tom Johnston can provide the expert Search marketing services that you need. Johnston is an experienced professional which has been doing work in SEO for a decade.

      Because Johnston has extensive expertise, he’s equipped to work with all types of clients, from small companies to larger ones. Johnston even offers franchise SEO for companies that have multiple locations. If you select to use Johnston, you’ll have the Search marketing services you require.

      Johnston takes a three-step method of SEO. On-page optimization is the first step from the process. This procedure involves making changes to some site as a way to improve its search engine rankings. On-page optimization can present search engines like yahoo what your website needs to be ranking for. There are several on-page optimization techniques that could increase your site’s rankings, including creating SEO-friendly content for your site.

      The next step is off-page optimization. This describes off-site techniques that will increase your site’s rankings. One of many components of off-page optimization is building links. Off-page optimization is a way to show search engines like google that your site is a trustworthy source of information.

      The next step is local search engine marketing. This really is necessary for firms that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing detailed information for the Google My Company listing. Providing accurate information for other directory listings is essential as well.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll use a month-to-month contract. Whether you need SEO assistance in the short-term or long term help, you’ll get the assistance you need. Your contract can be adjusted when necessary.

      You’ll receive monthly ranking reports, which will enable you to see how your website is performing. This will assist you to see which keyphrases are yielding greatest results. It will likewise show you the way your search rankings are already improving from month to month.

      Google Analytics will likely be set up on your blog, which implies it will be easier that you can monitor the traffic your site is receiving. You’ll also be able to find out what number of the people to your site have realized your web site via search engines like google.

      If you’re thinking about utilizing Tom Johnston, it is possible to contact him for a free video analysis of your respective site. The analysis will likely compare your website to competing sites. As this consultation is going to be absolutely free, there is not any basis for you do not to make the most of it.

      It’s necessary for your company to be optimized for search engines like google. Strong SEO is crucial to the health of any business. Whether you manage a huge national company or perhaps a small, locally-based company, you can rely Tom Johnston to deal with your SEO needs. Visit Tom-Johnston.com to find out more.

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      • 38.94266
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      • Prince Georges
      • Mount Rainier
      • Maryland
      • MD