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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Maryland

      Local SEO Marketing Company Serving Great Mills Maryland

      Tom Johnston Is Your Best Choice For SEO

      Professional SEO will benefit your small business in numerous ways. SEO can generate leads, increase traffic in your site, and deliver an improved user experience. However, sub-standard SEO can be damaging to your site. Tom Johnston offers the expert Search engine optimization services that you require. Johnston is definitely an experienced professional which has been employed in SEO for any decade.

      Because Johnston has extensive expertise, he’s equipped to use all sorts of clients, from small enterprises to larger ones. Johnston even offers franchise SEO for firms that have multiple locations. If you select to work with Johnston, you’ll get the Search engine optimization services you need.

      Johnston needs a three-step strategy to SEO. On-page optimization is the initial step of the process. This procedure involves making changes to a site as a way to improve its search engine results. On-page optimization can show search engines like yahoo what your website ought to be ranking for. There are many on-page optimization techniques that could boost your site’s rankings, like creating SEO-friendly content for your personal site.

      The second step is off-page optimization. This describes off-site techniques that will enhance your site’s rankings. One of many elements of off-page optimization is link building. Off-page optimization is a way to show search engines like google that your internet site is a reliable way to obtain information.

      Your third step is local search engine optimisation. This really is important for firms that operate locally. This part of the process involves optimization for Google Maps and claiming and providing detailed information to your Google My Company listing. Providing accurate information for other directory listings is crucial as well.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have got a month-to-month contract. Whether you require SEO assistance inside the short-term or long term help, you’ll get the help that you desire. Your contract could be adjusted as needed.

      You’ll receive monthly ranking reports, which will allow you to see how your internet site is performing. This will help you to see which search terms are yielding the greatest results. It will also reveal to you how your search rankings have already been improving from month to month.

      Google Analytics will likely be attached to your site, meaning it will be easier so that you can monitor the traffic your site is receiving. You’ll likewise be able to view how many of the website visitors to your blog are discovering your blog via search engines like google.

      If you’re interested in working with Tom Johnston, you are able to contact him for any free video analysis of your respective site. The analysis will also compare your blog to competing sites. Because this consultation will probably be free of charge, there is not any reason for you not to benefit from it.

      It’s vital for your small business to get optimized for search engines. Strong SEO is crucial to the health of any organization. Whether you operate a big national company or possibly a small, locally-based company, you can rely Tom Johnston to handle your SEO needs. Visit Tom-Johnston.com to acquire more information.

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