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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Delmar Maryland
Tom Johnston Is Your Smart Choice For SEO
Professional SEO will benefit your organization in many ways. SEO can generate leads, increase targeted traffic to the site, and deliver a better user experience. However, bad quality SEO may be damaging to the site. Tom Johnston provides the expert Search marketing services you need. Johnston is an experienced professional which has been doing work in SEO for a decade.
Because Johnston has extensive expertise, he’s equipped to work with all sorts of clients, from smaller businesses to larger ones. Johnston also offers franchise SEO for companies that have multiple locations. When you choose to do business with Johnston, you’ll have the SEO services you need.
Johnston has a three-step approach to SEO. On-page optimization is the first task from the process. This technique involves making changes to a site as a way to improve its search engine results. On-page optimization can display search engines like Google what your website needs to be ranking for. There are several on-page optimization techniques that may boost your site’s rankings, such as creating SEO-friendly content for your site.
Another step is off-page optimization. This describes off-site techniques that will improve your site’s rankings. One of the primary parts of off-page optimization is backlink building. Off-page optimization is a means to show search engines that your internet site is a trustworthy supply of information.
The third step is local search engine optimisation. This is certainly necessary for businesses that operate locally. This part of the process involves optimization for Google Maps and claiming and providing detailed information for your personal Google My Company listing. Providing accurate information for other directory listings is important also.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll use a month-to-month contract. Whether you require SEO assistance within the short-term or long-term help, you’ll can get the assistance that you require. Your contract can be adjusted when needed.
You’ll receive monthly ranking reports, which will help you to find out how your website is performing. This will enable you to see which search phrases are yielding ideal results. It will reveal to you the way your search rankings happen to be improving from month to month.
Google Analytics will be set up on your web site, which implies it will be easier for you to monitor the traffic your internet site is receiving. You’ll likewise be able to view how many of the targeted traffic to your web site are discovering your website via search engine listings.
If you’re considering dealing with Tom Johnston, you are able to contact him for the free video analysis of your site. The analysis will also compare your site to competing sites. Simply because this consultation will likely be absolutely free, there is no basis for you not to make the most of it.
It’s necessary for your organization to be optimized for search engines like google. Strong SEO is vital to the health of any organization. Whether you run a sizable national company or a small, locally-based company, you can depend on Tom Johnston to take care of your entire SEO needs. Visit Tom-Johnston.com for more information.
Internet Marketing Service
Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
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- SEO Marketing Agency
- On Page Optimziation
- Website Optimisation
- On Site SEO
- Google Maps
- GMB Listings
- 3 Map Pack
- SEO Consultant Services
- Non Expensive
- White Hat
- Mobile & Phone
- Link Building