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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

    Big & Small Client Experience

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Maine

      Local SEO Marketing Company Serving Smithfield Maine

      Tom Johnston Is The Smart Choice For SEO

      Professional SEO may benefit your organization in many ways. SEO can generate leads, increase traffic to the site, and deliver a better user experience. However, poor quality SEO could be damaging to your site. Tom Johnston can provide the expert Search engine optimization services that you need. Johnston is an experienced professional which has been employed in SEO for the decade.

      Because Johnston has extensive expertise, he’s equipped to do business with all kinds of clients, from small companies to larger ones. Johnston now offers franchise SEO for companies that have multiple locations. If you select to do business with Johnston, you’ll receive the SEO services you want.

      Johnston takes a three-step approach to SEO. On-page optimization is step one in the process. This method involves making changes to your site so that you can improve its search engine results. On-page optimization can present search engines like Google what your blog ought to be ranking for. There are lots of on-page optimization techniques that could boost your site’s rankings, like creating SEO-friendly content for your site.

      The second step is off-page optimization. This describes off-site techniques that will increase your site’s rankings. One of the many aspects of off-page optimization is link building. Off-page optimization is a means to show search engine listings that your internet site is a reliable way to obtain information.

      The next step is local seo. This can be essential for businesses that operate locally. This section of the process involves optimization for Google Maps and claiming and providing details for your Google My Company listing. Providing accurate information for other directory listings is important too.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have got a month-to-month contract. Whether you will need SEO assistance from the short-term or long-term help, you’ll get the services that you require. Your contract may be adjusted as needed.

      You’ll receive monthly ranking reports, which will allow you to discover how your site is performing. This will enable you to see which keyphrases are yielding the best results. It will likewise explain to you the way your search rankings have been improving from month to month.

      Google Analytics is going to be attached to your website, which means it will be easier that you can monitor the traffic your website is receiving. You’ll likewise be able to discover what number of the website visitors to your blog are discovering your site via search engines like google.

      If you’re interested in working together with Tom Johnston, you may contact him for a free video analysis of the site. The analysis will likely compare your web site to competing sites. Since this consultation will probably be absolutely free, there is absolutely no cause of you do not to take advantage of it.

      It’s important for your business being optimized for search engines like google. Strong SEO is essential to the fitness of any company. Whether you run a large national company or even a small, locally-based company, you can trust Tom Johnston to deal with all of your SEO needs. Visit Tom-Johnston.com to find out more.

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