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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Reasons To Get SEO Services For Landscaping Companies
If you are someone that owns and runs a landscaping business, your website should be driving a consistent source of leads for your business. Your website should be one of the best assets you have. However, unless you are an SEO professional or marketing expert, your website is likely underperforming. In this article, we will discuss some of the top reasons you should be getting SEO services for your landscaping company.
Reasons To Get SEO Services:
1. Save Time
SEO is an extremely time-consuming process. It involves a lot of different strategies that can really become tedious. Likewise, it requires a consistent effort. As someone running a landscaping business, you likely don’t have the needed time to dedicate to your own SEO efforts. By hiring a professional company, you will be able to offload a lot of the tedious and time-consuming tasks involved with executing SEO strategies which can make it worth it by itself.
2. Better Results
A professional SEO company is going to be able to put you in a much better position to get the kind of results that you are looking for. They know what it takes to get a website ranking as high as possible. Getting better results can help boost profit margins in your business.
3. To Better Compete
It is very likely your competition is spending money on professional SEO help. Because of this, you should be doing the same. The worse you rank in comparison with your competition, the more marketshare you will lose. After all, the majority of consumers do not actively look beyond the first few search engine results. Therefore, your competition will be taking a lot of prospective customers from your landscaping business.
4. It Can Benefit You Long Term
Unlike other marketing strategies, SEO is a practical long term strategy. Because of this, you should be much more willing to spend the money on professional SEO help. It will end up putting your business in a much better situation by getting your website ranking higher for buying keywords within the industry over the long haul.
A professional SEO company can be a fantastic investment for any landscaping business. Your landscaping website should be driving an influx of warm leads to your business. If it isn’t, your website is likely not getting seen by enough prospective customers within the search engines. A company like Integrity Marketing can help you change all of that by getting your site ranking higher.