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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Kentucky

      Local SEO Marketing Company Serving Burgin Kentucky

      Tom Johnston Is The Most Suitable Choice For SEO

      Professional SEO can benefit your small business in a number of ways. SEO can generate leads, increase web traffic to the site, and deliver a much better user experience. However, bad quality SEO could be damaging to the site. Tom Johnston provides the expert Search engine optimization services that you require. Johnston is definitely an experienced professional which has been working in SEO for the decade.

      Because Johnston has extensive expertise, he’s equipped to work alongside a myriad of clients, from small businesses to larger ones. Johnston also offers franchise SEO for firms that have multiple locations. When you choose to use Johnston, you’ll get the SEO services you want.

      Johnston requires a three-step procedure for SEO. On-page optimization is the initial step in the process. This process involves making changes into a site as a way to improve its search engine ranking positions. On-page optimization can display search engines like yahoo what your website needs to be ranking for. There are numerous on-page optimization techniques that could increase your site’s rankings, such as creating SEO-friendly content for your site.

      The second step is off-page optimization. This describes off-site techniques that will boost your site’s rankings. One of the many parts of off-page optimization is link-building. Off-page optimization is a method to show search engines like google that your website is a trustworthy supply of information.

      Your third step is local seo. This is important for businesses that operate locally. This part of the process involves optimization for Google Maps and claiming and providing detailed information for your Google My Company listing. Providing accurate information for other directory listings is vital as well.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have got a month-to-month contract. Whether you want SEO assistance inside the short-term or long-term help, you’ll be capable of getting the support that you require. Your contract could be adjusted when needed.

      You’ll receive monthly ranking reports, which will allow you to find out how your internet site is performing. This will help you to see which search terms are yielding the greatest results. It will likewise demonstrate how your search rankings are already improving from month to month.

      Google Analytics will be set up on your website, which implies it will be easier for you to monitor the traffic your internet site is receiving. You’ll also be able to view what percentage of the people to your blog are discovering your web site via search engine listings.

      If you’re interested in utilizing Tom Johnston, you are able to contact him for a free video analysis of your site. The analysis will likely compare your site to competing sites. As this consultation will likely be totally free, there is absolutely no reason behind you not to take full advantage of it.

      It’s essential for your small business to get optimized for search engine listings. Strong SEO is important to the fitness of any company. Whether you have a sizable national company or possibly a small, locally-based company, you can depend on Tom Johnston to deal with your SEO needs. Visit Tom-Johnston.com for more information.

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      • 37.754839
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      • Mercer
      • Burgin
      • Kentucky
      • KY