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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Tonganoxie Kansas
Tom Johnston Is The Best Option For SEO
Professional SEO can benefit your small business in a number of ways. SEO can generate leads, increase web traffic in your site, and deliver an improved user experience. However, poor quality SEO can be damaging in your site. Tom Johnston can offer the expert Search engine optimization services you need. Johnston is undoubtedly an experienced professional that has been working in SEO to get a decade.
Because Johnston has extensive expertise, he’s equipped to work with all types of clients, from small businesses to larger ones. Johnston now offers franchise SEO for businesses that have multiple locations. When you select to do business with Johnston, you’ll get the Search marketing services you need.
Johnston takes a three-step approach to SEO. On-page optimization is the initial step from the process. This process involves making changes into a site so that you can improve its search engine rankings. On-page optimization can present the major search engines what your web site should be ranking for. There are numerous on-page optimization techniques that can boost your site’s rankings, like creating SEO-friendly content for your personal site.
The second step is off-page optimization. This describes off-site techniques that will boost your site’s rankings. One of the primary parts of off-page optimization is link-building. Off-page optimization is ways to show search engines like google that your site is a reliable method to obtain information.
The 3rd step is local search engine marketing. This is essential for firms that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing more information for the Google My Business listing. Providing accurate information for other directory listings is essential also.
Tom Johnston offers many services to his clients. When you work with Johnston, you’ll possess a month-to-month contract. Whether you will need SEO assistance in the short-term or long term help, you’ll be able to get the services that you require. Your contract can be adjusted as needed.
You’ll receive monthly ranking reports, which will assist you to observe how your internet site is performing. This will help you to see which search terms are yielding the best results. It will demonstrate the way your search rankings have already been improving from month to month.
Google Analytics will probably be installed on your web site, which means it will be simpler that you can monitor the traffic your site is receiving. You’ll also be able to find out what number of the website visitors to your website have realized your website via search engines like google.
If you’re enthusiastic about utilizing Tom Johnston, you can contact him for any free video analysis of your respective site. The analysis will also compare your web site to competing sites. As this consultation will probably be free of charge, there is no reason for you do not to benefit from it.
It’s vital for your small business to be optimized for search engines. Strong SEO is important to the fitness of any company. Whether you manage a huge national company or a small, locally-based company, you can trust Tom Johnston to manage your SEO needs. Visit Tom-Johnston.com for more information.
Internet Marketing Service
Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
- Competitor Keywords Analysis
- SEO Marketing Agency
- On Page Optimziation
- Website Optimisation
- On Site SEO
- Google Maps
- GMB Listings
- 3 Map Pack
- SEO Consultant Services
- Non Expensive
- White Hat
- Mobile & Phone
- Link Building