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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Perry Kansas
Tom Johnston Is Your Smart Choice For SEO
Professional SEO will manage to benefit your business in several ways. SEO can generate leads, increase traffic for your site, and deliver an improved user experience. However, low quality SEO may be damaging in your site. Tom Johnston can offer the expert SEO services that you need. Johnston is surely an experienced professional which has been doing work in SEO for any decade.
Because Johnston has extensive expertise, he’s equipped to work with all sorts of clients, from smaller businesses to larger ones. Johnston now offers franchise SEO for firms that have multiple locations. When you select to use Johnston, you’ll obtain the Search engine optimization services you need.
Johnston needs a three-step strategy to SEO. On-page optimization is the first step from the process. This method involves making changes into a site in order to improve its search engine ranking positions. On-page optimization can present search engines what your website needs to be ranking for. There are several on-page optimization techniques that can improve your site’s rankings, for example creating SEO-friendly content for the site.
The second step is off-page optimization. This describes off-site techniques that will boost your site’s rankings. One of many elements of off-page optimization is link-building. Off-page optimization is ways to show search engines that your website is a trustworthy source of information.
Your third step is local search engine optimization. This can be required for businesses that operate locally. This part of the process involves optimization for Google Maps and claiming and providing more information for your personal Google My Business listing. Providing accurate information for other directory listings is crucial also.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll use a month-to-month contract. Whether you need SEO assistance within the short-term or long-term help, you’ll get the services that you need. Your contract might be adjusted as needed.
You’ll receive monthly ranking reports, which will allow you to observe how your site is performing. This will allow you to see which search terms are yielding the best results. It will also explain to you the way your search rankings have already been improving from month to month.
Google Analytics will probably be installed on your website, which suggests it will be simpler for you to monitor the traffic your internet site is receiving. You’ll likewise be able to find out how many of the website visitors to your web site have found your website via search engines.
If you’re enthusiastic about dealing with Tom Johnston, you can contact him for a free video analysis of your respective site. The analysis will even compare your website to competing sites. Because this consultation will be absolutely free, there is no reason behind you do not to take advantage of it.
It’s vital for your company to become optimized for search engines. Strong SEO is essential to the health of any business. Whether you run a sizable national company or perhaps a small, locally-based company, you can depend on Tom Johnston to handle your entire SEO needs. Visit Tom-Johnston.com to find out more.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
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- SEO Marketing Agency
- On Page Optimziation
- Website Optimisation
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- Google Maps
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- 3 Map Pack
- SEO Consultant Services
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- Link Building