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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Kansas

      Local SEO Marketing Company Serving Natoma Kansas

      Tom Johnston Will Be Your Smart Choice For SEO

      Professional SEO will benefit your business in a number of ways. SEO can generate leads, increase targeted traffic to the site, and deliver a better user experience. However, low quality SEO could be damaging to your site. Tom Johnston offers the expert Search engine optimization services that you desire. Johnston is definitely an experienced professional which has been employed in SEO for the decade.

      Because Johnston has extensive expertise, he’s equipped to use all types of clients, from small enterprises to larger ones. Johnston also offers franchise SEO for businesses that have multiple locations. When you select to do business with Johnston, you’ll obtain the SEO services you will need.

      Johnston requires a three-step procedure for SEO. On-page optimization is the first step of your process. This process involves making changes into a site so that you can improve its search engine ranking positions. On-page optimization can show the major search engines what your web site must be ranking for. There are numerous on-page optimization techniques that may boost your site’s rankings, including creating SEO-friendly content for the site.

      The 2nd step is off-page optimization. This describes off-site techniques that can boost your site’s rankings. One of the main components of off-page optimization is link-building. Off-page optimization is a method to show search engine listings that your internet site is a reliable way to obtain information.

      The third step is local search engine optimization. This is certainly required for firms that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing more information for the Google My Business listing. Providing accurate information for other directory listings is crucial as well.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have a month-to-month contract. Whether you want SEO assistance inside the short-term or long term help, you’ll be able to get the assistance that you desire. Your contract can be adjusted as required.

      You’ll receive monthly ranking reports, which will assist you to see how your site is performing. This will allow you to see which keyphrases are yielding ideal results. It will also explain to you how your search rankings are already improving from month to month.

      Google Analytics is going to be attached to your blog, which implies it will be simpler that you can monitor the traffic your internet site is receiving. You’ll also be able to find out what number of the targeted traffic to your website are finding your web site via search engines like yahoo.

      If you’re thinking about working with Tom Johnston, you are able to contact him for any free video analysis of the site. The analysis may also compare your website to competing sites. Because this consultation will likely be absolutely free, there is not any reason for you not to take advantage of it.

      It’s vital for your company to be optimized for search engines like yahoo. Strong SEO is important to the healthiness of any company. Whether you have a large national company or even a small, locally-based company, you can rely Tom Johnston to manage all of your SEO needs. Visit Tom-Johnston.com for more information.

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      • KS