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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Kansas

      Local SEO Marketing Company Serving Eskridge Kansas

      Tom Johnston Is The Smart Choice For SEO

      Professional SEO can benefit your organization in several ways. SEO can generate leads, increase traffic to the site, and deliver an improved user experience. However, bad quality SEO could be damaging in your site. Tom Johnston provides the expert SEO services that you need. Johnston is definitely an experienced professional that has been working in SEO for any decade.

      Because Johnston has extensive expertise, he’s equipped to do business with all types of clients, from small enterprises to larger ones. Johnston even offers franchise SEO for firms that have multiple locations. When you choose to work with Johnston, you’ll obtain the SEO services you will need.

      Johnston needs a three-step method of SEO. On-page optimization is the first task from the process. This process involves making changes into a site so that you can improve its search engine rankings. On-page optimization can present search engines like yahoo what your blog needs to be ranking for. There are numerous on-page optimization techniques that may increase your site’s rankings, for example creating SEO-friendly content for the site.

      The 2nd step is off-page optimization. This describes off-site techniques which will enhance your site’s rankings. One of the main parts of off-page optimization is backlink building. Off-page optimization is a method to show search engines like google that your website is a trustworthy source of information.

      The third step is local search engine optimisation. This is required for firms that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing details for the Google My Business listing. Providing accurate information for other directory listings is essential at the same time.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll use a month-to-month contract. Whether you want SEO assistance from the short-term or long-term help, you’ll be able to get the assistance that you require. Your contract can be adjusted when necessary.

      You’ll receive monthly ranking reports, which will assist you to observe how your website is performing. This will allow you to see which keyphrases are yielding the greatest results. It will also demonstrate how your search rankings are already improving from month to month.

      Google Analytics will probably be placed on your site, which suggests it will be simpler that you can monitor the traffic your internet site is receiving. You’ll also be able to discover what percentage of the targeted traffic to your site have found your web site via search engines like google.

      If you’re considering working together with Tom Johnston, you may contact him for the free video analysis of your respective site. The analysis will even compare your site to competing sites. Because this consultation will likely be totally free, there is not any basis for you do not to benefit from it.

      It’s vital for your small business to get optimized for search engines. Strong SEO is crucial to the fitness of any organization. Whether you run a large national company or possibly a small, locally-based company, you can trust Tom Johnston to handle all of your SEO needs. Visit Tom-Johnston.com for more information.

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      • Serp (Search Engine Ranking Results Page)
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      • On Page Optimziation
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      • Google Maps
      • GMB Listings
      • 3 Map Pack
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      • 38.858895
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      • Wabaunsee
      • Eskridge
      • Kansas
      • KS