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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
Link Building
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Map Optimization
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Contact Us
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Worley Idaho
Tom Johnston Is Your Best Choice For SEO
Professional SEO will benefit your small business in several ways. SEO can generate leads, increase targeted traffic in your site, and deliver an improved user experience. However, low quality SEO could be damaging to your site. Tom Johnston provides the expert SEO services that you require. Johnston is surely an experienced professional which has been doing work in SEO for a decade.
Because Johnston has extensive expertise, he’s equipped to work alongside all types of clients, from smaller businesses to larger ones. Johnston even offers franchise SEO for businesses that have multiple locations. When you select to do business with Johnston, you’ll have the SEO services you require.
Johnston requires a three-step procedure for SEO. On-page optimization is the first task of your process. This technique involves making changes into a site in order to improve its search engine rankings. On-page optimization can display search engines what your web site needs to be ranking for. There are several on-page optimization techniques that may enhance your site’s rankings, for example creating SEO-friendly content to your site.
The next step is off-page optimization. This describes off-site techniques that may enhance your site’s rankings. One of the main elements of off-page optimization is building links. Off-page optimization is a method to show search engines that your site is a trustworthy supply of information.
Your third step is local seo. This really is required for companies that operate locally. This area of the process involves optimization for Google Maps and claiming and providing more information for the Google My Business listing. Providing accurate information for other directory listings is essential as well.
Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have got a month-to-month contract. Whether you need SEO assistance from the short-term or long-term help, you’ll get the support that you require. Your contract can be adjusted as needed.
You’ll receive monthly ranking reports, which will help you to discover how your website is performing. This will help you to see which search terms are yielding greatest results. It will likewise reveal to you the way your search rankings have already been improving from month to month.
Google Analytics will probably be attached to your site, which means it will be simpler that you should monitor the traffic your website is receiving. You’ll likewise be able to see how many of the people to your website have realized your blog via search engines like yahoo.
If you’re enthusiastic about utilizing Tom Johnston, you may contact him to get a free video analysis of the site. The analysis will also compare your web site to competing sites. As this consultation is going to be absolutely free, there is absolutely no reason for you do not to make the most of it.
It’s vital for your organization being optimized for search engines. Strong SEO is vital to the health of any company. Whether you manage a sizable national company or a small, locally-based company, you can rely on Tom Johnston to take care of your entire SEO needs. Visit Tom-Johnston.com to find out more.
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