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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

    Big & Small Client Experience

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Idaho

      Local SEO Marketing Company Serving Notus Idaho

      Tom Johnston Can Be Your Best Option For SEO

      Professional SEO can benefit your small business in numerous ways. SEO can generate leads, increase web traffic for your site, and deliver a better user experience. However, low quality SEO can be damaging for your site. Tom Johnston provides the expert SEO services that you need. Johnston is undoubtedly an experienced professional which has been doing work in SEO for the decade.

      Because Johnston has extensive expertise, he’s equipped to work alongside a myriad of clients, from small enterprises to larger ones. Johnston also offers franchise SEO for firms that have multiple locations. When you select to work with Johnston, you’ll receive the SEO services you want.

      Johnston requires a three-step method of SEO. On-page optimization is the initial step from the process. This process involves making changes to a site in order to improve its search engine rankings. On-page optimization can display search engines what your blog ought to be ranking for. There are many on-page optimization techniques that could increase your site’s rankings, for example creating SEO-friendly content for your personal site.

      The next step is off-page optimization. This describes off-site techniques which will enhance your site’s rankings. One of the many components of off-page optimization is backlink building. Off-page optimization is a means to show search engines like yahoo that your internet site is a reliable supply of information.

      The 3rd step is local search engine marketing. This is required for businesses that operate locally. This part of the process involves optimization for Google Maps and claiming and providing detailed information to your Google My Company listing. Providing accurate information for other directory listings is important as well.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll possess a month-to-month contract. Whether you want SEO assistance in the short-term or long term help, you’ll can get the support that you need. Your contract may be adjusted when needed.

      You’ll receive monthly ranking reports, which will enable you to discover how your site is performing. This will assist you to see which keyphrases are yielding the greatest results. It is going to reveal to you the way your search rankings are already improving from month to month.

      Google Analytics is going to be set up on your web site, meaning it will be simpler that you can monitor the traffic your website is receiving. You’ll likewise be able to find out how many of the targeted traffic to your blog have found your site via search engines like google.

      If you’re interested in utilizing Tom Johnston, you are able to contact him for any free video analysis of the site. The analysis will also compare your site to competing sites. Since this consultation will probably be totally free, there is no basis for you do not to take advantage of it.

      It’s important for your business to become optimized for search engine listings. Strong SEO is essential to the healthiness of any organization. Whether you operate a sizable national company or perhaps a small, locally-based company, you can trust Tom Johnston to deal with all your SEO needs. Visit Tom-Johnston.com to learn more.

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