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On Page Optimization

This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

Link Building

If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

Map Optimization

Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

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Hawaii

Local SEO Marketing Company Serving Mountain View Hawaii

Tom Johnston Will Be Your Most Suitable Choice For SEO

Professional SEO can benefit your organization in many ways. SEO can generate leads, get more traffic to your site, and deliver a better user experience. However, sub-standard SEO could be damaging for your site. Tom Johnston provides the expert Search engine optimization services that you desire. Johnston is definitely an experienced professional which has been doing work in SEO to get a decade.

Because Johnston has extensive expertise, he’s equipped to work with a myriad of clients, from smaller businesses to larger ones. Johnston even offers franchise SEO for companies that have multiple locations. When you choose to work alongside Johnston, you’ll receive the Search engine optimization services you require.

Johnston requires a three-step method of SEO. On-page optimization is the initial step of your process. This procedure involves making changes to some site to be able to improve its search engine rankings. On-page optimization can present search engines what your blog needs to be ranking for. There are lots of on-page optimization techniques that will enhance your site’s rankings, including creating SEO-friendly content for your personal site.

The 2nd step is off-page optimization. This describes off-site techniques that will boost your site’s rankings. One of many parts of off-page optimization is backlink building. Off-page optimization is a method to show search engine listings that your website is a reliable source of information.

The third step is local search engine optimisation. This is necessary for firms that operate locally. This area of the process involves optimization for Google Maps and claiming and providing more information to your Google My Company listing. Providing accurate information for other directory listings is crucial at the same time.

Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have a month-to-month contract. Whether you need SEO assistance in the short-term or long-term help, you’ll can get the assistance that you need. Your contract might be adjusted as needed.

You’ll receive monthly ranking reports, which will enable you to discover how your website is performing. This will enable you to see which keyphrases are yielding ideal results. It will likewise show you the way your search rankings have been improving from month to month.

Google Analytics will likely be placed on your blog, meaning it will be simpler that you should monitor the traffic your site is receiving. You’ll also be able to discover what number of the people to your site have realized your web site via search engine listings.

If you’re interested in working together with Tom Johnston, it is possible to contact him to get a free video analysis of your respective site. The analysis will also compare your website to competing sites. As this consultation is going to be absolutely free, there is absolutely no basis for you do not to take full advantage of it.

It’s essential for your small business being optimized for search engines. Strong SEO is essential to the fitness of any company. Whether you manage a large national company or even a small, locally-based company, you can rely on Tom Johnston to take care of your entire SEO needs. Visit Tom-Johnston.com to acquire more information.

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