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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Hawaii

      Local SEO Marketing Company Serving Hoolehua Hawaii

      Tom Johnston Will Be Your Smart Choice For SEO

      Professional SEO will benefit your business in several ways. SEO can generate leads, increase traffic in your site, and deliver a better user experience. However, sub-standard SEO may be damaging in your site. Tom Johnston offers the expert Search marketing services that you desire. Johnston is surely an experienced professional which has been doing work in SEO for a decade.

      Because Johnston has extensive expertise, he’s equipped to do business with all sorts of clients, from small businesses to larger ones. Johnston also offers franchise SEO for businesses that have multiple locations. If you select to use Johnston, you’ll receive the SEO services you will need.

      Johnston takes a three-step approach to SEO. On-page optimization is the first step of the process. This process involves making changes to your site so that you can improve its search engine rankings. On-page optimization is capable of showing search engines what your web site must be ranking for. There are numerous on-page optimization techniques that could enhance your site’s rankings, for example creating SEO-friendly content for your site.

      The 2nd step is off-page optimization. This describes off-site techniques which will enhance your site’s rankings. One of many aspects of off-page optimization is link building. Off-page optimization is a way to show search engine listings that your internet site is a trustworthy way to obtain information.

      Your third step is local search engine marketing. This can be required for firms that operate locally. This area of the process involves optimization for Google Maps and claiming and providing more information for the Google My Company listing. Providing accurate information for other directory listings is essential at the same time.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have a month-to-month contract. Whether you require SEO assistance in the short-term or long term help, you’ll be capable of getting the assistance you need. Your contract may be adjusted as required.

      You’ll receive monthly ranking reports, which will enable you to observe how your website is performing. This will enable you to see which search phrases are yielding ideal results. It will demonstrate the way your search rankings are already improving from month to month.

      Google Analytics will probably be attached to your website, which means it will be simpler that you can monitor the traffic your website is receiving. You’ll likewise be able to view what number of the website visitors to your blog have realized your blog via search engines.

      If you’re enthusiastic about utilizing Tom Johnston, you can contact him to get a free video analysis of your own site. The analysis will likely compare your web site to competing sites. As this consultation is going to be free of charge, there is no basis for you do not to benefit from it.

      It’s necessary for your small business to be optimized for search engines like google. Strong SEO is essential to the health of any company. Whether you operate a sizable national company or possibly a small, locally-based company, you can rely on Tom Johnston to handle all your SEO needs. Visit Tom-Johnston.com for more information.

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