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On Page Optimization

This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

Link Building

If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

Map Optimization

Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

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Hawaii

Local SEO Marketing Company Serving Hickam Afb Hawaii

Tom Johnston Can Be Your Most Suitable Choice For SEO

Professional SEO will manage to benefit your small business in a number of ways. SEO can generate leads, increase traffic in your site, and deliver an improved user experience. However, sub-standard SEO could be damaging for your site. Tom Johnston offers the expert Search marketing services that you desire. Johnston is an experienced professional that has been employed in SEO to get a decade.

Because Johnston has extensive expertise, he’s equipped to use all types of clients, from small companies to larger ones. Johnston also offers franchise SEO for firms that have multiple locations. When you select to use Johnston, you’ll receive the Search engine optimization services you want.

Johnston requires a three-step method of SEO. On-page optimization is step one of your process. This process involves making changes to your site in order to improve its search engine results. On-page optimization can show search engines what your site ought to be ranking for. There are several on-page optimization techniques that will improve your site’s rankings, including creating SEO-friendly content for your site.

The 2nd step is off-page optimization. This describes off-site techniques that can enhance your site’s rankings. One of the primary parts of off-page optimization is backlink building. Off-page optimization is a means to show search engines like yahoo that your website is a reliable source of information.

Your third step is local search engine optimisation. This is essential for companies that operate locally. This section of the process involves optimization for Google Maps and claiming and providing more information for the Google My Company listing. Providing accurate information for other directory listings is important as well.

Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have got a month-to-month contract. Whether you require SEO assistance within the short-term or long-term help, you’ll be capable of getting the support that you require. Your contract could be adjusted as needed.

You’ll receive monthly ranking reports, which will assist you to see how your internet site is performing. This will enable you to see which keyphrases are yielding the greatest results. It will also explain to you the way your search rankings have already been improving from month to month.

Google Analytics is going to be placed on your blog, meaning it will be easier that you should monitor the traffic your site is receiving. You’ll likewise be able to view what number of the people to your web site have realized your blog via search engines.

If you’re thinking about dealing with Tom Johnston, it is possible to contact him for a free video analysis of your site. The analysis will even compare your website to competing sites. Since this consultation is going to be free of charge, there is not any basis for you do not to take full advantage of it.

It’s vital for your small business to be optimized for search engines like google. Strong SEO is important to the healthiness of any business. Whether you manage a big national company or even a small, locally-based company, you can rely Tom Johnston to take care of all your SEO needs. Visit Tom-Johnston.com to learn more.

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