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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Georgia

      Local SEO Marketing Company Serving Mableton Georgia

      Tom Johnston Is Your Smart Choice For SEO

      Professional SEO can benefit your business in many ways. SEO can generate leads, increase traffic for your site, and deliver an improved user experience. However, bad quality SEO can be damaging in your site. Tom Johnston offers the expert SEO services that you desire. Johnston is definitely an experienced professional which has been doing work in SEO for a decade.

      Because Johnston has extensive expertise, he’s equipped to work alongside all kinds of clients, from small enterprises to larger ones. Johnston now offers franchise SEO for companies that have multiple locations. When you choose to do business with Johnston, you’ll have the Search marketing services you require.

      Johnston requires a three-step strategy to SEO. On-page optimization is the initial step from the process. This process involves making changes into a site as a way to improve its search engine ranking positions. On-page optimization can present search engines what your website must be ranking for. There are lots of on-page optimization techniques that can enhance your site’s rankings, such as creating SEO-friendly content for your site.

      The 2nd step is off-page optimization. This describes off-site techniques that can enhance your site’s rankings. One of many aspects of off-page optimization is backlink building. Off-page optimization is a way to show search engines like yahoo that your internet site is a reliable source of information.

      The 3rd step is local search engine optimization. This is certainly required for businesses that operate locally. This area of the process involves optimization for Google Maps and claiming and providing detailed information for your personal Google My Business listing. Providing accurate information for other directory listings is important too.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll possess a month-to-month contract. Whether you will need SEO assistance within the short-term or long term help, you’ll can get the services that you need. Your contract may be adjusted when necessary.

      You’ll receive monthly ranking reports, which will help you to find out how your site is performing. This will help you to see which search terms are yielding greatest results. It will also reveal to you how your search rankings happen to be improving from month to month.

      Google Analytics will be placed on your web site, which suggests it will be simpler so that you can monitor the traffic your internet site is receiving. You’ll likewise be able to view what percentage of the targeted traffic to your website are finding your blog via search engines.

      If you’re enthusiastic about utilizing Tom Johnston, you can contact him for any free video analysis of the site. The analysis may also compare your web site to competing sites. Because this consultation will be free of charge, there is not any basis for you not to make the most of it.

      It’s vital for your business to be optimized for search engines like google. Strong SEO is important to the fitness of any company. Whether you manage a big national company or a small, locally-based company, you can trust Tom Johnston to manage your SEO needs. Visit Tom-Johnston.com for more information.

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