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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Georgia

      Local SEO Marketing Company Serving Lyons Georgia

      Tom Johnston Is Your Smart Choice For SEO

      Professional SEO may benefit your company in several ways. SEO can generate leads, increase traffic for your site, and deliver a better user experience. However, poor quality SEO may be damaging in your site. Tom Johnston can offer the expert Search marketing services that you need. Johnston is undoubtedly an experienced professional that has been working in SEO for the decade.

      Because Johnston has extensive expertise, he’s equipped to do business with a myriad of clients, from small enterprises to larger ones. Johnston also offers franchise SEO for companies that have multiple locations. When you choose to work with Johnston, you’ll have the Search engine optimization services you will need.

      Johnston takes a three-step procedure for SEO. On-page optimization is step one of the process. This procedure involves making changes to your site in order to improve its search engine results. On-page optimization can present search engines like Google what your blog should be ranking for. There are numerous on-page optimization techniques that will enhance your site’s rankings, for example creating SEO-friendly content to your site.

      Another step is off-page optimization. This describes off-site techniques which will improve your site’s rankings. One of the main aspects of off-page optimization is link building. Off-page optimization is a means to show search engines like google that your website is a trustworthy method to obtain information.

      Your third step is local search engine optimisation. This can be important for firms that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing more information for your personal Google My Business listing. Providing accurate information for other directory listings is crucial also.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll use a month-to-month contract. Whether you need SEO assistance within the short-term or long-term help, you’ll can get the help you need. Your contract might be adjusted when necessary.

      You’ll receive monthly ranking reports, which will assist you to see how your site is performing. This will assist you to see which search terms are yielding ideal results. It is going to reveal to you the way your search rankings are already improving from month to month.

      Google Analytics will probably be set up on your website, which means it will be easier for you to monitor the traffic your site is receiving. You’ll likewise be able to view what number of the targeted traffic to your web site have found your blog via search engines.

      If you’re interested in working together with Tom Johnston, you are able to contact him for any free video analysis of your respective site. The analysis may also compare your website to competing sites. As this consultation will probably be absolutely free, there is not any cause of you not to take advantage of it.

      It’s necessary for your company being optimized for search engines. Strong SEO is important to the health of any organization. Whether you run a large national company or even a small, locally-based company, you can depend on Tom Johnston to manage your SEO needs. Visit Tom-Johnston.com to learn more.

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