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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
Link Building
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Map Optimization
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Contact Us
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Leesburg Georgia
Tom Johnston Will Be Your Best Choice For SEO
Professional SEO will manage to benefit your organization in numerous ways. SEO can generate leads, increase targeted traffic for your site, and deliver an improved user experience. However, poor quality SEO could be damaging in your site. Tom Johnston offers the expert Search marketing services that you need. Johnston is undoubtedly an experienced professional which has been doing work in SEO for a decade.
Because Johnston has extensive expertise, he’s equipped to work with a myriad of clients, from small companies to larger ones. Johnston also provides franchise SEO for businesses that have multiple locations. If you select to use Johnston, you’ll have the Search marketing services you want.
Johnston takes a three-step method of SEO. On-page optimization is the first step of the process. This technique involves making changes to your site to be able to improve its search engine results. On-page optimization can display the major search engines what your website should be ranking for. There are lots of on-page optimization techniques that will improve your site’s rankings, like creating SEO-friendly content for the site.
Another step is off-page optimization. This describes off-site techniques which will improve your site’s rankings. One of many elements of off-page optimization is link building. Off-page optimization is ways to show search engines like google that your website is a trustworthy supply of information.
Your third step is local search engine optimization. This really is necessary for firms that operate locally. This part of the process involves optimization for Google Maps and claiming and providing details for the Google My Business listing. Providing accurate information for other directory listings is essential as well.
Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have a month-to-month contract. Whether you need SEO assistance inside the short-term or long term help, you’ll can get the services that you desire. Your contract may be adjusted as needed.
You’ll receive monthly ranking reports, which will allow you to find out how your site is performing. This will enable you to see which keyphrases are yielding ideal results. It will demonstrate how your search rankings are already improving from month to month.
Google Analytics will probably be attached to your website, which implies it will be simpler for you to monitor the traffic your site is receiving. You’ll likewise be able to find out what percentage of the visitors to your web site are finding your website via search engines like google.
If you’re considering working with Tom Johnston, it is possible to contact him to get a free video analysis of your own site. The analysis may also compare your website to competing sites. Because this consultation will be absolutely free, there is no reason for you do not to take full advantage of it.
It’s vital for your company being optimized for search engines. Strong SEO is essential to the healthiness of any company. Whether you run a large national company or possibly a small, locally-based company, you can rely on Tom Johnston to handle your entire SEO needs. Visit Tom-Johnston.com to find out more.
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