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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Georgia

      Local SEO Marketing Company Serving Lakeland Georgia

      Tom Johnston Can Be Your Smart Choice For SEO

      Professional SEO can benefit your company in numerous ways. SEO can generate leads, increase targeted traffic to the site, and deliver a much better user experience. However, sub-standard SEO might be damaging in your site. Tom Johnston can provide the expert Search marketing services that you require. Johnston is an experienced professional that has been operating in SEO for a decade.

      Because Johnston has extensive expertise, he’s equipped to work with a myriad of clients, from small companies to larger ones. Johnston even offers franchise SEO for companies that have multiple locations. When you select to do business with Johnston, you’ll receive the Search engine optimization services you require.

      Johnston requires a three-step procedure for SEO. On-page optimization is the first step of the process. This technique involves making changes to some site so that you can improve its search engine results. On-page optimization can show search engines like yahoo what your blog ought to be ranking for. There are lots of on-page optimization techniques that could enhance your site’s rankings, such as creating SEO-friendly content to your site.

      The second step is off-page optimization. This describes off-site techniques that can boost your site’s rankings. One of the primary aspects of off-page optimization is link-building. Off-page optimization is a method to show search engines like yahoo that your site is a reliable way to obtain information.

      The next step is local search engine optimization. This is certainly required for businesses that operate locally. This part of the process involves optimization for Google Maps and claiming and providing more information for your personal Google My Company listing. Providing accurate information for other directory listings is crucial at the same time.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll possess a month-to-month contract. Whether you will need SEO assistance from the short-term or long-term help, you’ll can get the assistance that you require. Your contract may be adjusted when necessary.

      You’ll receive monthly ranking reports, which will help you to observe how your website is performing. This will allow you to see which keyphrases are yielding ideal results. It will explain to you the way your search rankings are already improving from month to month.

      Google Analytics will be set up on your site, which suggests it will be easier so that you can monitor the traffic your website is receiving. You’ll also be able to find out how many of the website visitors to your web site are finding your web site via search engines.

      If you’re interested in working together with Tom Johnston, you can contact him for a free video analysis of your respective site. The analysis will also compare your blog to competing sites. Since this consultation will likely be totally free, there is not any basis for you do not to make the most of it.

      It’s essential for your business to get optimized for search engine listings. Strong SEO is vital to the healthiness of any organization. Whether you run a sizable national company or a small, locally-based company, you can depend on Tom Johnston to deal with your SEO needs. Visit Tom-Johnston.com to acquire more information.

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