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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
Link Building
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Map Optimization
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Contact Us
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Jonesboro Georgia
Tom Johnston Is Your Smart Choice For SEO
Professional SEO may benefit your business in a number of ways. SEO can generate leads, increase traffic for your site, and deliver a better user experience. However, bad quality SEO may be damaging for your site. Tom Johnston offers the expert SEO services that you desire. Johnston is an experienced professional which has been operating in SEO for any decade.
Because Johnston has extensive expertise, he’s equipped to use all sorts of clients, from smaller businesses to larger ones. Johnston also provides franchise SEO for companies that have multiple locations. When you choose to use Johnston, you’ll get the Search engine optimization services you need.
Johnston takes a three-step procedure for SEO. On-page optimization is the first step in the process. This method involves making changes to a site in order to improve its search engine rankings. On-page optimization can show search engines like Google what your site ought to be ranking for. There are several on-page optimization techniques that may improve your site’s rankings, such as creating SEO-friendly content for your site.
Another step is off-page optimization. This describes off-site techniques that may improve your site’s rankings. One of the primary elements of off-page optimization is link-building. Off-page optimization is a way to show search engines like yahoo that your internet site is a reliable supply of information.
The third step is local seo. This really is important for firms that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing more information for your Google My Business listing. Providing accurate information for other directory listings is vital too.
Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have a month-to-month contract. Whether you need SEO assistance in the short-term or long-term help, you’ll can get the services you need. Your contract might be adjusted as needed.
You’ll receive monthly ranking reports, which will enable you to find out how your site is performing. This will assist you to see which keyphrases are yielding the greatest results. It will likewise explain to you the way your search rankings have already been improving from month to month.
Google Analytics is going to be set up on your site, which suggests it will be easier that you can monitor the traffic your site is receiving. You’ll also be able to see what percentage of the website visitors to your web site are finding your site via search engines.
If you’re interested in working together with Tom Johnston, you are able to contact him for the free video analysis of your own site. The analysis will likely compare your web site to competing sites. As this consultation will probably be free of charge, there is no cause of you do not to make the most of it.
It’s important for your organization to be optimized for search engines like yahoo. Strong SEO is essential to the healthiness of any business. Whether you manage a sizable national company or even a small, locally-based company, you can rely on Tom Johnston to deal with all your SEO needs. Visit Tom-Johnston.com to acquire more information.
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