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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Florida

      Local SEO Marketing Company Serving Rockledge Florida

      Tom Johnston Will Be Your Best Choice For SEO

      Professional SEO will benefit your small business in many ways. SEO can generate leads, increase targeted traffic in your site, and deliver an improved user experience. However, sub-standard SEO may be damaging in your site. Tom Johnston offers the expert Search engine optimization services that you need. Johnston is undoubtedly an experienced professional that has been operating in SEO for any decade.

      Because Johnston has extensive expertise, he’s equipped to work with all types of clients, from smaller businesses to larger ones. Johnston now offers franchise SEO for businesses that have multiple locations. If you choose to do business with Johnston, you’ll receive the Search marketing services you require.

      Johnston has a three-step procedure for SEO. On-page optimization is the first task of your process. This method involves making changes to a site in order to improve its search engine ranking positions. On-page optimization can display search engines like Google what your web site should be ranking for. There are several on-page optimization techniques that will improve your site’s rankings, for example creating SEO-friendly content for the site.

      The second step is off-page optimization. This describes off-site techniques that can improve your site’s rankings. One of many parts of off-page optimization is link-building. Off-page optimization is a means to show search engines that your internet site is a trustworthy supply of information.

      Your third step is local search engine marketing. This really is required for firms that operate locally. This area of the process involves optimization for Google Maps and claiming and providing details for the Google My Company listing. Providing accurate information for other directory listings is important at the same time.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have got a month-to-month contract. Whether you will need SEO assistance in the short-term or long-term help, you’ll be capable of getting the services that you need. Your contract may be adjusted when necessary.

      You’ll receive monthly ranking reports, which will enable you to find out how your site is performing. This will assist you to see which keyphrases are yielding greatest results. It is going to explain to you how your search rankings have already been improving from month to month.

      Google Analytics will probably be installed on your website, which means it will be easier that you should monitor the traffic your site is receiving. You’ll also be able to view what number of the people to your blog have found your blog via search engines.

      If you’re interested in utilizing Tom Johnston, you are able to contact him for a free video analysis of your respective site. The analysis will also compare your blog to competing sites. Since this consultation will likely be totally free, there is absolutely no reason for you not to benefit from it.

      It’s necessary for your small business being optimized for search engines. Strong SEO is vital to the healthiness of any business. Whether you have a huge national company or possibly a small, locally-based company, you can rely Tom Johnston to deal with your SEO needs. Visit Tom-Johnston.com to learn more.

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      • 28.28714
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      • Florida
      • FL