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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

    Big & Small Client Experience

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Florida

      Local SEO Marketing Company Serving Odessa Florida

      Tom Johnston Is Your Smart Choice For SEO

      Professional SEO will benefit your small business in many ways. SEO can generate leads, increase web traffic to your site, and deliver a better user experience. However, low quality SEO might be damaging to your site. Tom Johnston provides the expert Search engine optimization services that you need. Johnston is an experienced professional that has been employed in SEO for the decade.

      Because Johnston has extensive expertise, he’s equipped to work alongside all kinds of clients, from small companies to larger ones. Johnston even offers franchise SEO for firms that have multiple locations. If you select to work alongside Johnston, you’ll have the Search marketing services you want.

      Johnston requires a three-step method of SEO. On-page optimization is the first step of the process. This process involves making changes into a site to be able to improve its search engine ranking positions. On-page optimization can show search engines what your blog must be ranking for. There are numerous on-page optimization techniques that could increase your site’s rankings, including creating SEO-friendly content for the site.

      The next step is off-page optimization. This describes off-site techniques that will boost your site’s rankings. One of the many components of off-page optimization is link building. Off-page optimization is a means to show search engines like google that your site is a trustworthy supply of information.

      The next step is local search engine marketing. This is certainly necessary for companies that operate locally. This part of the process involves optimization for Google Maps and claiming and providing details for your Google My Business listing. Providing accurate information for other directory listings is important too.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll possess a month-to-month contract. Whether you will need SEO assistance inside the short-term or long term help, you’ll be able to get the support that you require. Your contract might be adjusted as needed.

      You’ll receive monthly ranking reports, which will allow you to observe how your website is performing. This will help you to see which search phrases are yielding ideal results. It will demonstrate how your search rankings are already improving from month to month.

      Google Analytics will be placed on your website, meaning it will be simpler so that you can monitor the traffic your website is receiving. You’ll also be able to view how many of the visitors to your site have found your blog via search engines like yahoo.

      If you’re thinking about working with Tom Johnston, you are able to contact him to get a free video analysis of your respective site. The analysis will likely compare your web site to competing sites. As this consultation will likely be free of charge, there is no reason behind you not to take full advantage of it.

      It’s vital for your company being optimized for search engine listings. Strong SEO is crucial to the fitness of any organization. Whether you operate a large national company or even a small, locally-based company, you can rely Tom Johnston to handle all your SEO needs. Visit Tom-Johnston.com for more information.

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      • Serp (Search Engine Ranking Results Page)
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      • 3 Map Pack
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      • Bing
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      • Local
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      • 28.128688
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      • Hillsborough
      • Odessa
      • Florida
      • FL