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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
Link Building
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Map Optimization
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Contact Us
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Bunnell Florida
Tom Johnston Can Be Your Most Suitable Choice For SEO
Professional SEO can benefit your small business in a number of ways. SEO can generate leads, increase web traffic to the site, and deliver an improved user experience. However, bad quality SEO may be damaging for your site. Tom Johnston can provide the expert Search engine optimization services that you desire. Johnston is an experienced professional that has been doing work in SEO for any decade.
Because Johnston has extensive expertise, he’s equipped to use all sorts of clients, from small businesses to larger ones. Johnston even offers franchise SEO for firms that have multiple locations. If you select to work alongside Johnston, you’ll get the Search engine optimization services you will need.
Johnston requires a three-step strategy to SEO. On-page optimization is the first step from the process. This process involves making changes to some site as a way to improve its search engine results. On-page optimization is capable of showing search engines like yahoo what your web site ought to be ranking for. There are numerous on-page optimization techniques that will increase your site’s rankings, for example creating SEO-friendly content for your site.
Another step is off-page optimization. This describes off-site techniques which will increase your site’s rankings. One of the many elements of off-page optimization is backlink building. Off-page optimization is ways to show search engines like yahoo that your site is a reliable supply of information.
The next step is local search engine marketing. This really is important for firms that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing detailed information for your personal Google My Business listing. Providing accurate information for other directory listings is crucial also.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll possess a month-to-month contract. Whether you want SEO assistance within the short-term or long term help, you’ll get the support that you require. Your contract can be adjusted as required.
You’ll receive monthly ranking reports, which will enable you to see how your website is performing. This will help you to see which keyphrases are yielding greatest results. It is going to reveal to you how your search rankings have already been improving from month to month.
Google Analytics will probably be placed on your web site, which suggests it will be simpler that you can monitor the traffic your website is receiving. You’ll likewise be able to find out what number of the website visitors to your web site have realized your website via search engine listings.
If you’re thinking about working together with Tom Johnston, you can contact him to get a free video analysis of the site. The analysis may also compare your blog to competing sites. Simply because this consultation will be free of charge, there is not any cause of you not to make the most of it.
It’s necessary for your company to become optimized for search engines like google. Strong SEO is vital to the health of any company. Whether you operate a sizable national company or a small, locally-based company, you can trust Tom Johnston to take care of all your SEO needs. Visit Tom-Johnston.com to acquire more information.
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