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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Houston Delaware
Tom Johnston Is The Smart Choice For SEO
Professional SEO can benefit your business in several ways. SEO can generate leads, increase traffic to your site, and deliver a better user experience. However, poor quality SEO could be damaging to the site. Tom Johnston can provide the expert Search marketing services you need. Johnston is definitely an experienced professional that has been operating in SEO for any decade.
Because Johnston has extensive expertise, he’s equipped to work with all types of clients, from small enterprises to larger ones. Johnston now offers franchise SEO for companies that have multiple locations. If you choose to work with Johnston, you’ll obtain the SEO services you will need.
Johnston has a three-step strategy to SEO. On-page optimization is the initial step of your process. This process involves making changes to a site so that you can improve its search engine results. On-page optimization can show search engines like Google what your site should be ranking for. There are several on-page optimization techniques that can boost your site’s rankings, like creating SEO-friendly content for the site.
Another step is off-page optimization. This describes off-site techniques that may boost your site’s rankings. One of the many components of off-page optimization is link-building. Off-page optimization is a method to show search engines that your internet site is a trustworthy source of information.
The third step is local search engine optimization. This is essential for companies that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing detailed information for the Google My Company listing. Providing accurate information for other directory listings is essential at the same time.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have a month-to-month contract. Whether you want SEO assistance from the short-term or long term help, you’ll be capable of getting the assistance that you need. Your contract could be adjusted when necessary.
You’ll receive monthly ranking reports, which will help you to see how your website is performing. This will enable you to see which keyphrases are yielding the best results. It will also explain to you how your search rankings have already been improving from month to month.
Google Analytics will probably be set up on your site, which implies it will be simpler that you can monitor the traffic your site is receiving. You’ll also be able to view how many of the visitors to your website have found your web site via search engines like google.
If you’re thinking about utilizing Tom Johnston, you are able to contact him for the free video analysis of the site. The analysis may also compare your web site to competing sites. Simply because this consultation will probably be free of charge, there is absolutely no cause of you not to take advantage of it.
It’s vital for your small business being optimized for search engines like google. Strong SEO is crucial to the health of any organization. Whether you manage a sizable national company or a small, locally-based company, you can rely Tom Johnston to take care of your SEO needs. Visit Tom-Johnston.com to learn more.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
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- SEO Marketing Agency
- On Page Optimziation
- Website Optimisation
- On Site SEO
- Google Maps
- GMB Listings
- 3 Map Pack
- SEO Consultant Services
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- White Hat
- Mobile & Phone
- Link Building