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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Willington Connecticut
Tom Johnston Is Your Best Choice For SEO
Professional SEO can benefit your business in several ways. SEO can generate leads, increase targeted traffic to your site, and deliver a much better user experience. However, low quality SEO can be damaging to the site. Tom Johnston can provide the expert Search marketing services you need. Johnston is definitely an experienced professional which has been doing work in SEO for any decade.
Because Johnston has extensive expertise, he’s equipped to work with all kinds of clients, from small businesses to larger ones. Johnston also offers franchise SEO for businesses that have multiple locations. When you choose to do business with Johnston, you’ll receive the Search marketing services you want.
Johnston requires a three-step procedure for SEO. On-page optimization is the initial step from the process. This process involves making changes to your site in order to improve its search engine results. On-page optimization can present search engines like yahoo what your web site must be ranking for. There are numerous on-page optimization techniques that will boost your site’s rankings, including creating SEO-friendly content for your site.
The next step is off-page optimization. This describes off-site techniques that may improve your site’s rankings. One of the many components of off-page optimization is backlink building. Off-page optimization is a way to show search engine listings that your internet site is a trustworthy supply of information.
Your third step is local search engine optimisation. This can be important for businesses that operate locally. This area of the process involves optimization for Google Maps and claiming and providing more information for your Google My Company listing. Providing accurate information for other directory listings is crucial also.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll possess a month-to-month contract. Whether you want SEO assistance in the short-term or long term help, you’ll be able to get the assistance you need. Your contract may be adjusted when necessary.
You’ll receive monthly ranking reports, which will help you to observe how your site is performing. This will assist you to see which search phrases are yielding greatest results. It will likewise show you how your search rankings have already been improving from month to month.
Google Analytics will likely be attached to your web site, which suggests it will be simpler for you to monitor the traffic your website is receiving. You’ll likewise be able to see what number of the website visitors to your blog have realized your site via search engines.
If you’re thinking about dealing with Tom Johnston, it is possible to contact him to get a free video analysis of your respective site. The analysis will also compare your blog to competing sites. Because this consultation will likely be absolutely free, there is no reason for you do not to benefit from it.
It’s vital for your organization to be optimized for search engines like google. Strong SEO is crucial to the health of any business. Whether you have a huge national company or possibly a small, locally-based company, you can depend on Tom Johnston to handle all of your SEO needs. Visit Tom-Johnston.com to find out more.
Internet Marketing Service
Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
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- On Page Optimziation
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- Google Maps
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- SEO Consultant Services
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- White Hat
- Mobile & Phone
- Link Building