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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Somers Connecticut
Tom Johnston Can Be Your Most Suitable Choice For SEO
Professional SEO will benefit your organization in numerous ways. SEO can generate leads, increase web traffic for your site, and deliver a greater user experience. However, low quality SEO might be damaging for your site. Tom Johnston provides the expert SEO services that you desire. Johnston is definitely an experienced professional that has been working in SEO to get a decade.
Because Johnston has extensive expertise, he’s equipped to work alongside a myriad of clients, from small businesses to larger ones. Johnston even offers franchise SEO for firms that have multiple locations. If you select to work alongside Johnston, you’ll get the Search engine optimization services you want.
Johnston requires a three-step strategy to SEO. On-page optimization is step one of the process. This technique involves making changes into a site so that you can improve its search engine ranking positions. On-page optimization is capable of showing search engines what your site must be ranking for. There are many on-page optimization techniques that can improve your site’s rankings, for example creating SEO-friendly content to your site.
Another step is off-page optimization. This describes off-site techniques that can boost your site’s rankings. One of the many aspects of off-page optimization is link building. Off-page optimization is a means to show search engine listings that your internet site is a reliable source of information.
The 3rd step is local search engine optimization. This can be important for companies that operate locally. This part of the process involves optimization for Google Maps and claiming and providing detailed information to your Google My Company listing. Providing accurate information for other directory listings is essential at the same time.
Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have got a month-to-month contract. Whether you want SEO assistance within the short-term or long-term help, you’ll can get the help that you require. Your contract could be adjusted as needed.
You’ll receive monthly ranking reports, which will assist you to discover how your website is performing. This will allow you to see which keyphrases are yielding the best results. It will likewise show you the way your search rankings happen to be improving from month to month.
Google Analytics will likely be set up on your blog, which implies it will be easier for you to monitor the traffic your site is receiving. You’ll likewise be able to find out what percentage of the website visitors to your web site have realized your web site via search engines.
If you’re enthusiastic about working together with Tom Johnston, you are able to contact him for a free video analysis of your site. The analysis will also compare your site to competing sites. As this consultation will likely be totally free, there is not any cause of you do not to benefit from it.
It’s essential for your small business to become optimized for search engines like yahoo. Strong SEO is vital to the fitness of any company. Whether you have a sizable national company or even a small, locally-based company, you can rely Tom Johnston to take care of your SEO needs. Visit Tom-Johnston.com for more information.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
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- On Page Optimziation
- Website Optimisation
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- Google Maps
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- SEO Consultant Services
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- White Hat
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- Link Building