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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Oakville Connecticut
Tom Johnston Is The Smart Choice For SEO
Professional SEO will manage to benefit your small business in several ways. SEO can generate leads, get more traffic for your site, and deliver a better user experience. However, bad quality SEO can be damaging to your site. Tom Johnston can provide the expert SEO services that you need. Johnston is surely an experienced professional which has been employed in SEO for the decade.
Because Johnston has extensive expertise, he’s equipped to work with all kinds of clients, from small companies to larger ones. Johnston now offers franchise SEO for firms that have multiple locations. When you select to work with Johnston, you’ll obtain the SEO services you will need.
Johnston needs a three-step approach to SEO. On-page optimization is step one of your process. This process involves making changes to some site in order to improve its search engine rankings. On-page optimization is capable of showing search engines like yahoo what your site ought to be ranking for. There are many on-page optimization techniques that will increase your site’s rankings, for example creating SEO-friendly content for your personal site.
The next step is off-page optimization. This describes off-site techniques that may increase your site’s rankings. One of the main aspects of off-page optimization is backlink building. Off-page optimization is ways to show search engines like google that your website is a trustworthy method to obtain information.
The 3rd step is local seo. This can be essential for businesses that operate locally. This section of the process involves optimization for Google Maps and claiming and providing detailed information for your Google My Company listing. Providing accurate information for other directory listings is essential also.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have got a month-to-month contract. Whether you want SEO assistance in the short-term or long-term help, you’ll can get the services that you require. Your contract might be adjusted as needed.
You’ll receive monthly ranking reports, which will enable you to observe how your internet site is performing. This will help you to see which search phrases are yielding the greatest results. It will explain to you how your search rankings happen to be improving from month to month.
Google Analytics will likely be attached to your site, which suggests it will be easier that you should monitor the traffic your site is receiving. You’ll likewise be able to discover what percentage of the website visitors to your blog have found your site via search engines.
If you’re thinking about working with Tom Johnston, you may contact him for a free video analysis of your site. The analysis will even compare your blog to competing sites. Simply because this consultation will likely be totally free, there is no basis for you not to make the most of it.
It’s necessary for your small business to become optimized for search engines. Strong SEO is important to the healthiness of any business. Whether you manage a sizable national company or even a small, locally-based company, you can depend on Tom Johnston to deal with all your SEO needs. Visit Tom-Johnston.com to find out more.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
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- SEO Marketing Agency
- On Page Optimziation
- Website Optimisation
- On Site SEO
- Google Maps
- GMB Listings
- 3 Map Pack
- SEO Consultant Services
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- White Hat
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- Link Building