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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

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    Monthly Ranking Reports

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Connecticut

      Local SEO Marketing Company Serving Montville Connecticut

      Tom Johnston Will Be Your Smart Choice For SEO

      Professional SEO can benefit your organization in many ways. SEO can generate leads, increase web traffic to the site, and deliver a much better user experience. However, low quality SEO might be damaging in your site. Tom Johnston offers the expert Search engine optimization services that you require. Johnston is surely an experienced professional that has been operating in SEO for any decade.

      Because Johnston has extensive expertise, he’s equipped to work alongside a myriad of clients, from small businesses to larger ones. Johnston even offers franchise SEO for businesses that have multiple locations. If you choose to do business with Johnston, you’ll get the Search engine optimization services you want.

      Johnston has a three-step procedure for SEO. On-page optimization is step one from the process. This method involves making changes to your site so that you can improve its search engine results. On-page optimization is capable of showing search engines what your web site needs to be ranking for. There are lots of on-page optimization techniques that can boost your site’s rankings, like creating SEO-friendly content for the site.

      The second step is off-page optimization. This describes off-site techniques which will improve your site’s rankings. One of many parts of off-page optimization is link-building. Off-page optimization is a means to show search engines like yahoo that your internet site is a trustworthy supply of information.

      The next step is local search engine optimisation. This is important for firms that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing detailed information to your Google My Company listing. Providing accurate information for other directory listings is crucial too.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have a month-to-month contract. Whether you need SEO assistance within the short-term or long-term help, you’ll be capable of getting the help you need. Your contract can be adjusted as required.

      You’ll receive monthly ranking reports, which will help you to see how your website is performing. This will enable you to see which search phrases are yielding ideal results. It will likewise show you how your search rankings have already been improving from month to month.

      Google Analytics will probably be set up on your site, which means it will be easier that you should monitor the traffic your internet site is receiving. You’ll also be able to discover what percentage of the website visitors to your blog have realized your web site via search engines like google.

      If you’re considering dealing with Tom Johnston, you are able to contact him for the free video analysis of your respective site. The analysis will even compare your website to competing sites. As this consultation will be free of charge, there is absolutely no cause of you do not to benefit from it.

      It’s important for your organization to become optimized for search engines like yahoo. Strong SEO is crucial to the fitness of any organization. Whether you operate a huge national company or even a small, locally-based company, you can depend on Tom Johnston to manage your entire SEO needs. Visit Tom-Johnston.com to learn more.

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      • Bing
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