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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Brooklyn Connecticut
Tom Johnston Is Your Smart Choice For SEO
Professional SEO can benefit your small business in many ways. SEO can generate leads, increase targeted traffic for your site, and deliver an improved user experience. However, sub-standard SEO may be damaging to your site. Tom Johnston can offer the expert SEO services you need. Johnston is an experienced professional that has been doing work in SEO for any decade.
Because Johnston has extensive expertise, he’s equipped to work with all sorts of clients, from small companies to larger ones. Johnston even offers franchise SEO for businesses that have multiple locations. If you choose to use Johnston, you’ll have the SEO services you require.
Johnston needs a three-step strategy to SEO. On-page optimization is the initial step of the process. This procedure involves making changes to a site in order to improve its search engine rankings. On-page optimization can display search engines like yahoo what your blog ought to be ranking for. There are numerous on-page optimization techniques that could boost your site’s rankings, such as creating SEO-friendly content to your site.
The next step is off-page optimization. This describes off-site techniques which will improve your site’s rankings. One of many components of off-page optimization is backlink building. Off-page optimization is a way to show search engines that your internet site is a trustworthy source of information.
The 3rd step is local seo. This really is important for businesses that operate locally. This part of the process involves optimization for Google Maps and claiming and providing detailed information for your personal Google My Company listing. Providing accurate information for other directory listings is crucial at the same time.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have a month-to-month contract. Whether you want SEO assistance inside the short-term or long term help, you’ll be capable of getting the help you need. Your contract may be adjusted as required.
You’ll receive monthly ranking reports, which will enable you to observe how your website is performing. This will assist you to see which search terms are yielding the greatest results. It will likewise explain to you how your search rankings have been improving from month to month.
Google Analytics will be set up on your website, which means it will be simpler so that you can monitor the traffic your site is receiving. You’ll likewise be able to view what percentage of the website visitors to your site are finding your blog via search engines like google.
If you’re enthusiastic about working with Tom Johnston, you can contact him for a free video analysis of the site. The analysis will even compare your blog to competing sites. Simply because this consultation will probably be absolutely free, there is no reason behind you not to benefit from it.
It’s vital for your organization to become optimized for search engine listings. Strong SEO is crucial to the fitness of any company. Whether you have a sizable national company or a small, locally-based company, you can rely on Tom Johnston to manage your SEO needs. Visit Tom-Johnston.com to learn more.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
- Competitor Keywords Analysis
- SEO Marketing Agency
- On Page Optimziation
- Website Optimisation
- On Site SEO
- Google Maps
- GMB Listings
- 3 Map Pack
- SEO Consultant Services
- Non Expensive
- White Hat
- Mobile & Phone
- Link Building