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On Page Optimization

This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

Link Building

If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

Map Optimization

Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

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California

Local SEO Marketing Company Serving San Gabriel California

Tom Johnston Can Be Your Most Suitable Choice For SEO

Professional SEO will benefit your business in numerous ways. SEO can generate leads, increase traffic to the site, and deliver a greater user experience. However, bad quality SEO can be damaging for your site. Tom Johnston provides the expert Search marketing services you need. Johnston is surely an experienced professional that has been operating in SEO for a decade.

Because Johnston has extensive expertise, he’s equipped to work with a myriad of clients, from small enterprises to larger ones. Johnston now offers franchise SEO for businesses that have multiple locations. If you select to work with Johnston, you’ll receive the SEO services you require.

Johnston has a three-step procedure for SEO. On-page optimization is the first step in the process. This process involves making changes to a site as a way to improve its search engine rankings. On-page optimization can display the major search engines what your site must be ranking for. There are lots of on-page optimization techniques that can increase your site’s rankings, such as creating SEO-friendly content for your personal site.

The 2nd step is off-page optimization. This describes off-site techniques that will enhance your site’s rankings. One of the main elements of off-page optimization is building links. Off-page optimization is a way to show search engines like yahoo that your internet site is a reliable method to obtain information.

The third step is local search engine optimization. This can be important for businesses that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing more information to your Google My Company listing. Providing accurate information for other directory listings is vital at the same time.

Tom Johnston offers many services to his clients. When you work with Johnston, you’ll possess a month-to-month contract. Whether you will need SEO assistance from the short-term or long term help, you’ll can get the support that you require. Your contract can be adjusted as required.

You’ll receive monthly ranking reports, which will enable you to observe how your website is performing. This will assist you to see which search phrases are yielding the best results. It will reveal to you how your search rankings have been improving from month to month.

Google Analytics will likely be attached to your website, which suggests it will be simpler that you should monitor the traffic your site is receiving. You’ll likewise be able to find out how many of the visitors to your blog are finding your website via search engine listings.

If you’re considering dealing with Tom Johnston, you are able to contact him for any free video analysis of the site. The analysis will likely compare your blog to competing sites. Because this consultation will likely be totally free, there is absolutely no reason for you not to make the most of it.

It’s necessary for your organization being optimized for search engine listings. Strong SEO is essential to the fitness of any organization. Whether you operate a large national company or perhaps a small, locally-based company, you can rely Tom Johnston to handle all your SEO needs. Visit Tom-Johnston.com to learn more.

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