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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      California

      Local SEO Marketing Company Serving Riverdale California

      Tom Johnston Is The Best Option For SEO

      Professional SEO will benefit your organization in a number of ways. SEO can generate leads, get more traffic to the site, and deliver a greater user experience. However, bad quality SEO can be damaging in your site. Tom Johnston offers the expert SEO services that you desire. Johnston is surely an experienced professional which has been operating in SEO to get a decade.

      Because Johnston has extensive expertise, he’s equipped to work with all sorts of clients, from small companies to larger ones. Johnston now offers franchise SEO for businesses that have multiple locations. When you select to work alongside Johnston, you’ll have the Search marketing services you need.

      Johnston needs a three-step procedure for SEO. On-page optimization is the first task in the process. This process involves making changes to a site as a way to improve its search engine results. On-page optimization can present search engines like Google what your blog must be ranking for. There are lots of on-page optimization techniques that can improve your site’s rankings, for example creating SEO-friendly content for the site.

      The next step is off-page optimization. This describes off-site techniques that may increase your site’s rankings. One of the many parts of off-page optimization is building links. Off-page optimization is a way to show search engine listings that your site is a trustworthy way to obtain information.

      The next step is local seo. This can be important for companies that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing more information for the Google My Business listing. Providing accurate information for other directory listings is vital also.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have a month-to-month contract. Whether you want SEO assistance from the short-term or long term help, you’ll get the services that you desire. Your contract might be adjusted as required.

      You’ll receive monthly ranking reports, which will help you to see how your internet site is performing. This will help you to see which keyphrases are yielding greatest results. It will reveal to you the way your search rankings have already been improving from month to month.

      Google Analytics will probably be installed on your website, meaning it will be simpler so that you can monitor the traffic your internet site is receiving. You’ll likewise be able to discover what percentage of the targeted traffic to your website are discovering your web site via search engines.

      If you’re enthusiastic about working with Tom Johnston, you are able to contact him for any free video analysis of your respective site. The analysis will likely compare your site to competing sites. Since this consultation will be free of charge, there is absolutely no reason behind you do not to make the most of it.

      It’s vital for your business to be optimized for search engines like google. Strong SEO is essential to the fitness of any organization. Whether you operate a big national company or a small, locally-based company, you can rely on Tom Johnston to manage your SEO needs. Visit Tom-Johnston.com to learn more.

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