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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      California

      Local SEO Marketing Company Serving Redwood Estates California

      Tom Johnston Will Be Your Best Option For SEO

      Professional SEO will manage to benefit your business in a number of ways. SEO can generate leads, increase web traffic for your site, and deliver a better user experience. However, low quality SEO can be damaging in your site. Tom Johnston offers the expert Search engine optimization services that you desire. Johnston is an experienced professional that has been operating in SEO for the decade.

      Because Johnston has extensive expertise, he’s equipped to do business with all kinds of clients, from smaller businesses to larger ones. Johnston even offers franchise SEO for companies that have multiple locations. If you choose to work alongside Johnston, you’ll obtain the Search engine optimization services you need.

      Johnston takes a three-step approach to SEO. On-page optimization is the first step of the process. This procedure involves making changes to your site so that you can improve its search engine rankings. On-page optimization is capable of showing search engines like Google what your blog should be ranking for. There are lots of on-page optimization techniques that could boost your site’s rankings, such as creating SEO-friendly content for your personal site.

      The 2nd step is off-page optimization. This describes off-site techniques that will improve your site’s rankings. One of many elements of off-page optimization is backlink building. Off-page optimization is a means to show search engine listings that your internet site is a reliable way to obtain information.

      The third step is local search engine optimization. This can be necessary for businesses that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing details for your personal Google My Business listing. Providing accurate information for other directory listings is important as well.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have got a month-to-month contract. Whether you will need SEO assistance inside the short-term or long term help, you’ll be capable of getting the assistance that you require. Your contract can be adjusted as required.

      You’ll receive monthly ranking reports, which will assist you to discover how your internet site is performing. This will help you to see which search phrases are yielding ideal results. It will explain to you how your search rankings are already improving from month to month.

      Google Analytics is going to be placed on your site, which means it will be simpler for you to monitor the traffic your internet site is receiving. You’ll also be able to view what number of the people to your web site have realized your website via search engines.

      If you’re considering working with Tom Johnston, it is possible to contact him for a free video analysis of your own site. The analysis will likely compare your web site to competing sites. Simply because this consultation will probably be absolutely free, there is not any reason behind you not to take advantage of it.

      It’s important for your organization being optimized for search engines. Strong SEO is crucial to the health of any business. Whether you have a large national company or possibly a small, locally-based company, you can rely on Tom Johnston to deal with all of your SEO needs. Visit Tom-Johnston.com to learn more.

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      • Serp (Search Engine Ranking Results Page)
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      • 3 Map Pack
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      • Bing
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      • Affordable
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      • Web
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      • Mobile & Phone
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      • Local
      • GEO
      • 37.189396
      • -121.705327
      • Santa Clara
      • Redwood Estates
      • California
      • CA