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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

    Big & Small Client Experience

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      California

      Local SEO Marketing Company Serving Oak Park California

      Tom Johnston Will Be Your Best Choice For SEO

      Professional SEO will manage to benefit your business in many ways. SEO can generate leads, get more traffic in your site, and deliver a greater user experience. However, bad quality SEO may be damaging for your site. Tom Johnston can offer the expert Search marketing services you need. Johnston is an experienced professional which has been employed in SEO for any decade.

      Because Johnston has extensive expertise, he’s equipped to work with all sorts of clients, from small businesses to larger ones. Johnston now offers franchise SEO for companies that have multiple locations. When you choose to do business with Johnston, you’ll get the Search engine optimization services you need.

      Johnston has a three-step approach to SEO. On-page optimization is the first task of your process. This procedure involves making changes to your site in order to improve its search engine rankings. On-page optimization can display search engines like yahoo what your website should be ranking for. There are lots of on-page optimization techniques that will enhance your site’s rankings, including creating SEO-friendly content for your personal site.

      Another step is off-page optimization. This describes off-site techniques that may increase your site’s rankings. One of the main aspects of off-page optimization is link-building. Off-page optimization is ways to show search engines like google that your site is a trustworthy method to obtain information.

      The third step is local search engine optimisation. This is necessary for businesses that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing details for the Google My Company listing. Providing accurate information for other directory listings is crucial at the same time.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll use a month-to-month contract. Whether you want SEO assistance inside the short-term or long-term help, you’ll be able to get the support that you require. Your contract could be adjusted when needed.

      You’ll receive monthly ranking reports, which will enable you to find out how your site is performing. This will allow you to see which search phrases are yielding the greatest results. It will likewise show you the way your search rankings have already been improving from month to month.

      Google Analytics will probably be set up on your website, which suggests it will be simpler that you can monitor the traffic your internet site is receiving. You’ll likewise be able to see what percentage of the targeted traffic to your site are finding your site via search engine listings.

      If you’re considering utilizing Tom Johnston, you can contact him for any free video analysis of the site. The analysis may also compare your website to competing sites. Since this consultation will be free of charge, there is no cause of you not to make the most of it.

      It’s vital for your business to be optimized for search engines like google. Strong SEO is important to the fitness of any company. Whether you operate a huge national company or possibly a small, locally-based company, you can rely Tom Johnston to manage your entire SEO needs. Visit Tom-Johnston.com to find out more.

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      • 34.032383
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      • Ventura
      • Oak Park
      • California
      • CA