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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

    Big & Small Client Experience

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      California

      Local SEO Marketing Company Serving Mount Shasta California

      Tom Johnston Can Be Your Best Choice For SEO

      Professional SEO will manage to benefit your small business in several ways. SEO can generate leads, get more traffic in your site, and deliver a greater user experience. However, poor quality SEO may be damaging in your site. Tom Johnston offers the expert SEO services you need. Johnston is surely an experienced professional which has been operating in SEO for the decade.

      Because Johnston has extensive expertise, he’s equipped to use all kinds of clients, from small businesses to larger ones. Johnston even offers franchise SEO for firms that have multiple locations. When you select to work with Johnston, you’ll receive the SEO services you need.

      Johnston has a three-step approach to SEO. On-page optimization is step one in the process. This process involves making changes to your site so that you can improve its search engine ranking positions. On-page optimization is capable of showing search engines like yahoo what your blog should be ranking for. There are numerous on-page optimization techniques that will improve your site’s rankings, for example creating SEO-friendly content to your site.

      Another step is off-page optimization. This describes off-site techniques that will increase your site’s rankings. One of the main components of off-page optimization is link-building. Off-page optimization is a means to show search engine listings that your internet site is a trustworthy way to obtain information.

      The third step is local search engine optimization. This is necessary for businesses that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing detailed information for your personal Google My Business listing. Providing accurate information for other directory listings is essential also.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have a month-to-month contract. Whether you need SEO assistance in the short-term or long-term help, you’ll be able to get the services you need. Your contract might be adjusted when needed.

      You’ll receive monthly ranking reports, which will allow you to see how your internet site is performing. This will assist you to see which search phrases are yielding greatest results. It will also demonstrate how your search rankings have already been improving from month to month.

      Google Analytics is going to be set up on your web site, meaning it will be easier that you should monitor the traffic your website is receiving. You’ll also be able to view what number of the website visitors to your website have found your blog via search engine listings.

      If you’re interested in dealing with Tom Johnston, you are able to contact him to get a free video analysis of your site. The analysis will even compare your blog to competing sites. Because this consultation will likely be absolutely free, there is absolutely no reason behind you do not to take advantage of it.

      It’s vital for your company to be optimized for search engines like yahoo. Strong SEO is important to the healthiness of any business. Whether you have a huge national company or a small, locally-based company, you can rely on Tom Johnston to manage your SEO needs. Visit Tom-Johnston.com for more information.

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      • Serp (Search Engine Ranking Results Page)
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      • On Page Optimziation
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      • On Site SEO
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      • GMB Listings
      • 3 Map Pack
      • Citations
      • Bing
      • Google
      • Yahoo
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      • Cost
      • Affordable
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      • Non Expensive
      • Web
      • Organic
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      • Mobile & Phone
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      • WordPress
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      • Wix
      • SE
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      • Local
      • GEO
      • 41.427158
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      • Siskiyou
      • Mount Shasta
      • California
      • CA