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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

    Big & Small Client Experience

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      California

      Local SEO Marketing Company Serving Midway City California

      Tom Johnston Can Be Your Smart Choice For SEO

      Professional SEO will benefit your business in many ways. SEO can generate leads, increase traffic for your site, and deliver an improved user experience. However, low quality SEO could be damaging to the site. Tom Johnston can provide the expert Search marketing services you need. Johnston is surely an experienced professional which has been working in SEO for any decade.

      Because Johnston has extensive expertise, he’s equipped to do business with all sorts of clients, from small companies to larger ones. Johnston even offers franchise SEO for businesses that have multiple locations. If you select to do business with Johnston, you’ll receive the SEO services you will need.

      Johnston needs a three-step method of SEO. On-page optimization is the initial step of the process. This technique involves making changes to your site in order to improve its search engine rankings. On-page optimization is capable of showing search engines like Google what your website should be ranking for. There are several on-page optimization techniques that may improve your site’s rankings, including creating SEO-friendly content to your site.

      The next step is off-page optimization. This describes off-site techniques that will improve your site’s rankings. One of the main components of off-page optimization is backlink building. Off-page optimization is a way to show search engines like google that your website is a trustworthy supply of information.

      The third step is local search engine optimization. This can be essential for companies that operate locally. This section of the process involves optimization for Google Maps and claiming and providing detailed information for your personal Google My Company listing. Providing accurate information for other directory listings is essential also.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll use a month-to-month contract. Whether you want SEO assistance from the short-term or long term help, you’ll can get the support that you desire. Your contract might be adjusted as needed.

      You’ll receive monthly ranking reports, which will enable you to discover how your website is performing. This will assist you to see which keyphrases are yielding ideal results. It will show you the way your search rankings happen to be improving from month to month.

      Google Analytics is going to be set up on your web site, meaning it will be easier that you can monitor the traffic your website is receiving. You’ll also be able to find out what number of the people to your website are discovering your web site via search engines like google.

      If you’re thinking about dealing with Tom Johnston, you can contact him for a free video analysis of your respective site. The analysis will even compare your site to competing sites. Because this consultation will probably be totally free, there is not any basis for you do not to take advantage of it.

      It’s necessary for your business to become optimized for search engines like google. Strong SEO is vital to the health of any company. Whether you operate a big national company or possibly a small, locally-based company, you can depend on Tom Johnston to take care of all of your SEO needs. Visit Tom-Johnston.com to acquire more information.

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      • 33.640302
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      • Orange
      • Midway City
      • California
      • CA