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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Helendale California
Tom Johnston Is The Smart Choice For SEO
Professional SEO will benefit your organization in many ways. SEO can generate leads, increase traffic to the site, and deliver an improved user experience. However, sub-standard SEO could be damaging for your site. Tom Johnston can provide the expert Search engine optimization services that you require. Johnston is undoubtedly an experienced professional which has been operating in SEO to get a decade.
Because Johnston has extensive expertise, he’s equipped to work alongside all sorts of clients, from small enterprises to larger ones. Johnston now offers franchise SEO for companies that have multiple locations. When you choose to work alongside Johnston, you’ll obtain the SEO services you want.
Johnston needs a three-step method of SEO. On-page optimization is the initial step of your process. This method involves making changes into a site as a way to improve its search engine ranking positions. On-page optimization can display search engines like Google what your blog should be ranking for. There are numerous on-page optimization techniques that could enhance your site’s rankings, including creating SEO-friendly content for your personal site.
The second step is off-page optimization. This describes off-site techniques that may enhance your site’s rankings. One of the primary parts of off-page optimization is building links. Off-page optimization is a way to show search engine listings that your site is a trustworthy supply of information.
The third step is local search engine marketing. This really is necessary for companies that operate locally. This area of the process involves optimization for Google Maps and claiming and providing more information for your personal Google My Company listing. Providing accurate information for other directory listings is vital as well.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have a month-to-month contract. Whether you want SEO assistance within the short-term or long-term help, you’ll be able to get the services that you desire. Your contract can be adjusted when needed.
You’ll receive monthly ranking reports, which will enable you to see how your website is performing. This will help you to see which search terms are yielding ideal results. It will likewise explain to you how your search rankings have already been improving from month to month.
Google Analytics will likely be set up on your web site, meaning it will be easier that you can monitor the traffic your website is receiving. You’ll also be able to discover what number of the people to your website are discovering your blog via search engines like google.
If you’re interested in utilizing Tom Johnston, you may contact him for the free video analysis of your own site. The analysis will even compare your site to competing sites. Because this consultation will probably be free of charge, there is not any reason for you do not to make the most of it.
It’s important for your organization to be optimized for search engine listings. Strong SEO is vital to the healthiness of any company. Whether you operate a large national company or possibly a small, locally-based company, you can trust Tom Johnston to handle your SEO needs. Visit Tom-Johnston.com for more information.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
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- On Page Optimziation
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- Google Maps
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- SEO Consultant Services
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- Link Building
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