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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      California

      Local SEO Marketing Company Serving Fountain Valley California

      Tom Johnston Will Be Your Smart Choice For SEO

      Professional SEO may benefit your organization in several ways. SEO can generate leads, get more traffic to the site, and deliver an improved user experience. However, poor quality SEO can be damaging to your site. Tom Johnston can offer the expert SEO services that you need. Johnston is an experienced professional which has been working in SEO to get a decade.

      Because Johnston has extensive expertise, he’s equipped to use all types of clients, from small companies to larger ones. Johnston even offers franchise SEO for firms that have multiple locations. If you select to use Johnston, you’ll get the SEO services you want.

      Johnston has a three-step approach to SEO. On-page optimization is the first step from the process. This method involves making changes to your site to be able to improve its search engine ranking positions. On-page optimization can present search engines like Google what your website should be ranking for. There are many on-page optimization techniques that can improve your site’s rankings, such as creating SEO-friendly content for your site.

      Another step is off-page optimization. This describes off-site techniques that may increase your site’s rankings. One of many parts of off-page optimization is link-building. Off-page optimization is a method to show search engines like yahoo that your internet site is a trustworthy supply of information.

      The third step is local search engine marketing. This really is important for firms that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing details for the Google My Company listing. Providing accurate information for other directory listings is crucial as well.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll possess a month-to-month contract. Whether you want SEO assistance within the short-term or long term help, you’ll can get the services that you require. Your contract could be adjusted as required.

      You’ll receive monthly ranking reports, which will assist you to observe how your site is performing. This will assist you to see which search terms are yielding greatest results. It will also explain to you the way your search rankings have already been improving from month to month.

      Google Analytics will likely be installed on your site, which implies it will be easier that you should monitor the traffic your site is receiving. You’ll likewise be able to view what percentage of the visitors to your site have realized your blog via search engines.

      If you’re thinking about utilizing Tom Johnston, you are able to contact him for a free video analysis of your site. The analysis may also compare your blog to competing sites. Since this consultation will probably be absolutely free, there is not any reason behind you not to take advantage of it.

      It’s vital for your small business to be optimized for search engines like yahoo. Strong SEO is important to the fitness of any business. Whether you run a big national company or even a small, locally-based company, you can rely Tom Johnston to deal with all of your SEO needs. Visit Tom-Johnston.com to acquire more information.

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