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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

    Big & Small Client Experience

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      California

      Local SEO Marketing Company Serving Felton California

      Tom Johnston Is Your Best Choice For SEO

      Professional SEO will manage to benefit your organization in several ways. SEO can generate leads, increase web traffic for your site, and deliver a better user experience. However, low quality SEO might be damaging for your site. Tom Johnston offers the expert Search engine optimization services that you require. Johnston is undoubtedly an experienced professional that has been operating in SEO for the decade.

      Because Johnston has extensive expertise, he’s equipped to work with all sorts of clients, from smaller businesses to larger ones. Johnston also provides franchise SEO for businesses that have multiple locations. If you select to work with Johnston, you’ll obtain the Search marketing services you want.

      Johnston requires a three-step strategy to SEO. On-page optimization is the first task of your process. This technique involves making changes into a site in order to improve its search engine ranking positions. On-page optimization can present the major search engines what your web site must be ranking for. There are many on-page optimization techniques that can increase your site’s rankings, such as creating SEO-friendly content for your personal site.

      The second step is off-page optimization. This describes off-site techniques that can boost your site’s rankings. One of the main aspects of off-page optimization is building links. Off-page optimization is a means to show search engines that your website is a reliable method to obtain information.

      The third step is local search engine optimization. This is certainly required for businesses that operate locally. This section of the process involves optimization for Google Maps and claiming and providing detailed information to your Google My Company listing. Providing accurate information for other directory listings is vital as well.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have got a month-to-month contract. Whether you require SEO assistance in the short-term or long-term help, you’ll be capable of getting the support that you desire. Your contract might be adjusted as required.

      You’ll receive monthly ranking reports, which will assist you to observe how your internet site is performing. This will enable you to see which keyphrases are yielding greatest results. It will likewise explain to you how your search rankings have been improving from month to month.

      Google Analytics is going to be placed on your website, which suggests it will be simpler that you can monitor the traffic your website is receiving. You’ll also be able to see what percentage of the website visitors to your website are finding your blog via search engines.

      If you’re enthusiastic about working together with Tom Johnston, you may contact him for a free video analysis of your own site. The analysis will likely compare your web site to competing sites. Because this consultation will be totally free, there is not any reason behind you not to take advantage of it.

      It’s vital for your small business being optimized for search engines like google. Strong SEO is vital to the health of any business. Whether you run a big national company or possibly a small, locally-based company, you can rely on Tom Johnston to deal with your SEO needs. Visit Tom-Johnston.com to learn more.

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      • Serp (Search Engine Ranking Results Page)
      • Competitor Keywords Analysis
      • SEO Marketing Agency
      • On Page Optimziation
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      • On Site SEO
      • Google Maps
      • GMB Listings
      • 3 Map Pack
      • Citations
      • Bing
      • Google
      • Yahoo
      • SEO Consultant Services
      • Specialist
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      • Cost
      • Affordable
      • Premium
      • Cheap
      • Non Expensive
      • Web
      • Organic
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      • Packages
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      • Profesional
      • Mobile & Phone
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      • WordPress
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      • Shopify
      • Wix
      • SE
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      • Link Building
      • Local
      • GEO
      • 37.102414
      • -122.059372
      • Santa Cruz
      • Felton
      • California
      • CA