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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

    Big & Small Client Experience

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      California

      Local SEO Marketing Company Serving Dixon California

      Tom Johnston Is Your Smart Choice For SEO

      Professional SEO will manage to benefit your organization in a number of ways. SEO can generate leads, get more traffic to your site, and deliver a much better user experience. However, poor quality SEO could be damaging to your site. Tom Johnston offers the expert SEO services that you need. Johnston is definitely an experienced professional that has been employed in SEO for any decade.

      Because Johnston has extensive expertise, he’s equipped to work with a myriad of clients, from small enterprises to larger ones. Johnston now offers franchise SEO for firms that have multiple locations. When you select to work with Johnston, you’ll have the Search engine optimization services you want.

      Johnston requires a three-step method of SEO. On-page optimization is the first task from the process. This procedure involves making changes to a site in order to improve its search engine ranking positions. On-page optimization can present search engines what your website ought to be ranking for. There are lots of on-page optimization techniques that will improve your site’s rankings, such as creating SEO-friendly content for your personal site.

      The next step is off-page optimization. This describes off-site techniques that will increase your site’s rankings. One of the primary parts of off-page optimization is link-building. Off-page optimization is a method to show search engines like yahoo that your site is a reliable supply of information.

      Your third step is local seo. This is necessary for firms that operate locally. This area of the process involves optimization for Google Maps and claiming and providing more information for your personal Google My Business listing. Providing accurate information for other directory listings is vital as well.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll possess a month-to-month contract. Whether you need SEO assistance in the short-term or long term help, you’ll get the help that you require. Your contract could be adjusted as required.

      You’ll receive monthly ranking reports, which will help you to discover how your site is performing. This will allow you to see which keyphrases are yielding the best results. It will show you how your search rankings are already improving from month to month.

      Google Analytics will probably be attached to your blog, which means it will be easier for you to monitor the traffic your website is receiving. You’ll also be able to find out what percentage of the visitors to your site have found your site via search engines like google.

      If you’re thinking about utilizing Tom Johnston, you may contact him for the free video analysis of your respective site. The analysis will even compare your website to competing sites. Since this consultation will likely be totally free, there is absolutely no reason behind you do not to benefit from it.

      It’s necessary for your organization to become optimized for search engines. Strong SEO is essential to the fitness of any company. Whether you manage a sizable national company or a small, locally-based company, you can trust Tom Johnston to handle your SEO needs. Visit Tom-Johnston.com to acquire more information.

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      • CA