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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      California

      Local SEO Marketing Company Serving Big Pine California

      Tom Johnston Is The Best Option For SEO

      Professional SEO will manage to benefit your company in many ways. SEO can generate leads, increase traffic to the site, and deliver a much better user experience. However, poor quality SEO might be damaging to your site. Tom Johnston can provide the expert Search engine optimization services you need. Johnston is undoubtedly an experienced professional that has been doing work in SEO for the decade.

      Because Johnston has extensive expertise, he’s equipped to use a myriad of clients, from small companies to larger ones. Johnston now offers franchise SEO for companies that have multiple locations. If you select to work with Johnston, you’ll receive the SEO services you want.

      Johnston requires a three-step strategy to SEO. On-page optimization is the first step in the process. This technique involves making changes to a site in order to improve its search engine ranking positions. On-page optimization can display search engines like yahoo what your website needs to be ranking for. There are many on-page optimization techniques that may enhance your site’s rankings, like creating SEO-friendly content for your personal site.

      Another step is off-page optimization. This describes off-site techniques which will enhance your site’s rankings. One of the main components of off-page optimization is backlink building. Off-page optimization is a way to show search engines like yahoo that your site is a reliable way to obtain information.

      The next step is local search engine marketing. This really is necessary for firms that operate locally. This section of the process involves optimization for Google Maps and claiming and providing more information for the Google My Business listing. Providing accurate information for other directory listings is important as well.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll use a month-to-month contract. Whether you want SEO assistance inside the short-term or long term help, you’ll can get the support you need. Your contract might be adjusted as required.

      You’ll receive monthly ranking reports, which will assist you to see how your website is performing. This will assist you to see which search phrases are yielding greatest results. It is going to reveal to you the way your search rankings have already been improving from month to month.

      Google Analytics will be attached to your site, which implies it will be simpler that you can monitor the traffic your site is receiving. You’ll also be able to discover what percentage of the people to your web site are discovering your blog via search engine listings.

      If you’re enthusiastic about working together with Tom Johnston, you may contact him to get a free video analysis of your own site. The analysis will even compare your website to competing sites. As this consultation will be free of charge, there is absolutely no cause of you not to take full advantage of it.

      It’s important for your small business to become optimized for search engines like yahoo. Strong SEO is vital to the health of any company. Whether you have a huge national company or a small, locally-based company, you can rely Tom Johnston to manage your SEO needs. Visit Tom-Johnston.com to learn more.

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      • GMB Listings
      • 3 Map Pack
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      • Bing
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      • Cost
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      • Web
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      • Local
      • GEO
      • 37.169602
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      • Inyo
      • Big Pine
      • California
      • CA