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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Arkansas

      Local SEO Marketing Company Serving Luxora Arkansas

      Tom Johnston Can Be Your Best Choice For SEO

      Professional SEO may benefit your small business in several ways. SEO can generate leads, increase web traffic for your site, and deliver a much better user experience. However, low quality SEO may be damaging to the site. Tom Johnston offers the expert Search marketing services that you need. Johnston is surely an experienced professional that has been employed in SEO for any decade.

      Because Johnston has extensive expertise, he’s equipped to do business with all sorts of clients, from small companies to larger ones. Johnston now offers franchise SEO for companies that have multiple locations. When you select to work with Johnston, you’ll obtain the Search marketing services you will need.

      Johnston requires a three-step method of SEO. On-page optimization is step one of your process. This technique involves making changes into a site so that you can improve its search engine results. On-page optimization is capable of showing the major search engines what your blog must be ranking for. There are many on-page optimization techniques that can boost your site’s rankings, for example creating SEO-friendly content to your site.

      Another step is off-page optimization. This describes off-site techniques which will improve your site’s rankings. One of many components of off-page optimization is link-building. Off-page optimization is ways to show search engines like google that your internet site is a trustworthy supply of information.

      Your third step is local search engine optimization. This is certainly necessary for companies that operate locally. This part of the process involves optimization for Google Maps and claiming and providing more information to your Google My Business listing. Providing accurate information for other directory listings is essential also.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll possess a month-to-month contract. Whether you will need SEO assistance inside the short-term or long term help, you’ll be able to get the assistance that you require. Your contract may be adjusted when needed.

      You’ll receive monthly ranking reports, which will allow you to find out how your internet site is performing. This will enable you to see which keyphrases are yielding greatest results. It will also show you how your search rankings are already improving from month to month.

      Google Analytics will probably be installed on your blog, which suggests it will be simpler that you can monitor the traffic your site is receiving. You’ll also be able to discover what percentage of the people to your web site have realized your web site via search engine listings.

      If you’re thinking about working together with Tom Johnston, you may contact him for a free video analysis of your respective site. The analysis will even compare your site to competing sites. Simply because this consultation will be absolutely free, there is not any basis for you not to take advantage of it.

      It’s essential for your company to become optimized for search engine listings. Strong SEO is important to the health of any business. Whether you have a sizable national company or perhaps a small, locally-based company, you can rely on Tom Johnston to deal with your entire SEO needs. Visit Tom-Johnston.com to acquire more information.

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