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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

    Big & Small Client Experience

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Arkansas

      Local SEO Marketing Company Serving Des Arc Arkansas

      Tom Johnston Is Your Most Suitable Choice For SEO

      Professional SEO may benefit your organization in many ways. SEO can generate leads, increase targeted traffic to the site, and deliver an improved user experience. However, low quality SEO might be damaging to the site. Tom Johnston can provide the expert Search engine optimization services that you need. Johnston is surely an experienced professional that has been doing work in SEO for a decade.

      Because Johnston has extensive expertise, he’s equipped to do business with all sorts of clients, from small enterprises to larger ones. Johnston also offers franchise SEO for businesses that have multiple locations. When you choose to work with Johnston, you’ll have the Search marketing services you will need.

      Johnston requires a three-step approach to SEO. On-page optimization is the initial step of the process. This technique involves making changes to a site to be able to improve its search engine rankings. On-page optimization can present search engines like Google what your web site needs to be ranking for. There are several on-page optimization techniques that could improve your site’s rankings, such as creating SEO-friendly content for the site.

      The 2nd step is off-page optimization. This describes off-site techniques that will increase your site’s rankings. One of the main parts of off-page optimization is building links. Off-page optimization is a way to show search engines that your internet site is a trustworthy supply of information.

      The 3rd step is local search engine optimisation. This really is required for firms that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing more information to your Google My Business listing. Providing accurate information for other directory listings is essential at the same time.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have got a month-to-month contract. Whether you need SEO assistance from the short-term or long-term help, you’ll can get the services that you require. Your contract could be adjusted as required.

      You’ll receive monthly ranking reports, which will enable you to observe how your site is performing. This will assist you to see which search terms are yielding the greatest results. It will reveal to you the way your search rankings have been improving from month to month.

      Google Analytics will be attached to your blog, which implies it will be easier for you to monitor the traffic your website is receiving. You’ll likewise be able to see what number of the website visitors to your web site have found your site via search engine listings.

      If you’re thinking about utilizing Tom Johnston, you may contact him to get a free video analysis of your site. The analysis may also compare your site to competing sites. Simply because this consultation will likely be free of charge, there is absolutely no reason for you do not to take full advantage of it.

      It’s essential for your organization to get optimized for search engines like google. Strong SEO is essential to the health of any company. Whether you have a large national company or perhaps a small, locally-based company, you can depend on Tom Johnston to handle your entire SEO needs. Visit Tom-Johnston.com to find out more.

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