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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Arkansas

      Local SEO Marketing Company Serving Dardanelle Arkansas

      Tom Johnston Is The Most Suitable Choice For SEO

      Professional SEO may benefit your small business in numerous ways. SEO can generate leads, increase web traffic in your site, and deliver an improved user experience. However, sub-standard SEO could be damaging for your site. Tom Johnston can offer the expert Search marketing services that you need. Johnston is an experienced professional which has been employed in SEO for the decade.

      Because Johnston has extensive expertise, he’s equipped to use a myriad of clients, from small businesses to larger ones. Johnston now offers franchise SEO for firms that have multiple locations. When you select to work alongside Johnston, you’ll obtain the Search marketing services you will need.

      Johnston takes a three-step approach to SEO. On-page optimization is the first step of your process. This technique involves making changes to some site in order to improve its search engine ranking positions. On-page optimization can present search engines like yahoo what your blog ought to be ranking for. There are lots of on-page optimization techniques that will increase your site’s rankings, for example creating SEO-friendly content for the site.

      The 2nd step is off-page optimization. This describes off-site techniques that may enhance your site’s rankings. One of many aspects of off-page optimization is link building. Off-page optimization is a way to show search engines like yahoo that your website is a trustworthy source of information.

      The 3rd step is local search engine optimisation. This really is required for companies that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing detailed information to your Google My Business listing. Providing accurate information for other directory listings is important at the same time.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll possess a month-to-month contract. Whether you will need SEO assistance inside the short-term or long term help, you’ll be able to get the services that you desire. Your contract might be adjusted when necessary.

      You’ll receive monthly ranking reports, which will help you to discover how your website is performing. This will assist you to see which search terms are yielding the greatest results. It will also explain to you the way your search rankings have already been improving from month to month.

      Google Analytics is going to be set up on your site, meaning it will be easier so that you can monitor the traffic your website is receiving. You’ll likewise be able to discover how many of the targeted traffic to your web site have realized your website via search engines like yahoo.

      If you’re considering working together with Tom Johnston, you may contact him for the free video analysis of your site. The analysis will even compare your web site to competing sites. As this consultation is going to be totally free, there is absolutely no basis for you do not to benefit from it.

      It’s vital for your company to be optimized for search engine listings. Strong SEO is essential to the healthiness of any business. Whether you run a sizable national company or even a small, locally-based company, you can trust Tom Johnston to manage your entire SEO needs. Visit Tom-Johnston.com to acquire more information.

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